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Cited by 301

The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.

The PSI-Process Scales. A new measure to assess the intensity and breadth of parasocial processes

Open access
Schramm, Holger, Hartmann, Tilo·2008·COMM

Abstract

Research on parasocial interactions (PSI) and parasocial relationships (PSR) refers back to a tradition of 50 years. However, research on both phenomena still suffers from overlapping definitions and resulting measurements that do not distinguish between PSI and PSR. The present study presents a post-exposure measurement tool (the PSI-Process Scales) that aims to measure PSI instead of PSR. It is derived from a theoretical model that specifically focuses on PSI. Psychometric analyses indicate the tool's high usability. It is capable of displaying both the intensity and the dimensionality of PSI. It can be applied to measure both positive and negative PSI across all TV formats, without changing the item wording. In sum, the PSI-Process-Scales may offer a valuable alternative for researchers in the field, specifically if they want to assess parasocial processes that take place throughout TV exposure.

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Research works printed but not linked: 16

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Cited by

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Metadata

Authors
Schramm, H., & Hartmann, T.
Venue
COMM
Published
2008-11-20
Volume
33
Issue
4
Pages
385-401
ISSN
  • 0341-2059 (ISSN-L)
  • 1613-4087
OpenAlex
W2095886220
Cited by
301
References
3
FWCI
67.57
Type
journal article
Language
en
Open access
green

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Schramm, H., & Hartmann, T. (2008). The PSI-Process Scales. A new measure to assess the intensity and breadth of parasocial processes. COMM. https://doi.org/10.1515/comm.2008.025

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