The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.
The PSI-Process Scales. A new measure to assess the intensity and breadth of parasocial processes
Open accessAbstract
Research on parasocial interactions (PSI) and parasocial relationships (PSR) refers back to a tradition of 50 years. However, research on both phenomena still suffers from overlapping definitions and resulting measurements that do not distinguish between PSI and PSR. The present study presents a post-exposure measurement tool (the PSI-Process Scales) that aims to measure PSI instead of PSR. It is derived from a theoretical model that specifically focuses on PSI. Psychometric analyses indicate the tool's high usability. It is capable of displaying both the intensity and the dimensionality of PSI. It can be applied to measure both positive and negative PSI across all TV formats, without changing the item wording. In sum, the PSI-Process-Scales may offer a valuable alternative for researchers in the field, specifically if they want to assess parasocial processes that take place throughout TV exposure.
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Cites
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Cited by
Horton and Wohl revisited: exploring viewers’ experience of parasocial interaction
Hartmann, T., & Goldhoorn, C. (2011) · Journal of Communication · doi:10.1111/j.1460-2466.2011.01595.x · Cited by 569
Self-citationLeite, F. P., & Baptista, P. D. P. (2022) · Journal of Marketing Theory and Practice · doi:10.1080/10696679.2021.1935275 · Cited by 244
Overcoming Resistance Through Narratives: Findings from a Meta-Analytic Review
Ratcliff, C. L., & Sun, Y. (2020) · Human Communication Research · doi:10.1093/hcr/hqz017 · Cited by 170
Parasocial Interactions and Relationships in Early Adolescence
Gleason, T. R., Theran, S. A., & Newberg, E. M. (2017) · Frontiers in Psychology · doi:10.3389/fpsyg.2017.00255 · Cited by 87
Chen, K., Lin, J. (., & Shan, Y. (2021) · Journal of Consumer Behaviour · doi:10.1002/cb.1945 · Cited by 85
Metadata
- Authors
- Schramm, H., & Hartmann, T.
- Venue
- COMM
- Publisher
- Walter de Gruyter GmbH
- Published
- 2008-11-20
- Volume
- 33
- Issue
- 4
- Pages
- 385-401
- ISSN
- 0341-2059 (ISSN-L)
- 1613-4087
- OpenAlex
- W2095886220
- Cited by
- 301
- References
- 3
- FWCI
- 67.57
- Type
- journal article
- Language
- en
- Open access
- green
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