Advertising of ultra-processed foods and beverages: Children as a vulnerable population
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The rapid nutrition transition occurring in Latin America has resulted in a sharp increase of childhood overweight and obesity. Recent evidence has shown that food and beverage advertising has a great influence on children's eating behavior. This population has become a key target market for the ultra-processed foods and beverages industry, which is marketing products in an aggressive way. Evidence shows that Latin American countries have poor regulation of ultra-processed foods and beverages advertising, where the discourse of self-regulation still prevails over statutory regulations. The following commentary explores how advertising might play an important role in developing unhealthy dietary patterns and obesity in Latin American children, as well as the urgent need for government action and the involvement of civil society to tackle this public health issue.
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Evidence suggests that aggressive marketing of these foods to children, adolescents, and young adults disproportionately affects vulnerable groups.
“Evidence suggests that aggressive marketing of these foods to children, adolescents, and young adults disproportionately affects vulnerable groups [234,235,236,237,238].”
From Food Addiction and Psychosocial Adversity: Biological Embedding, Contextual Factors, and Public Health Implications (2020) · cites this paper as [234]
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ULTRA-PROCESSED FOODS – IS ENOUGH BEING DONE TO REDUCE THEIR CONSUMPTION?
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- Authors
- Mallarino, C., Gómez, L. F., González-Zapata, L., Cadena, Y., & Parra, D. C.
- Affiliations
- Pontificia Universidad Javeriana (CO)
- Universidad de Antioquia, Colombia
- Pontificia Universidad Javeriana
- Universidade de São Paulo (BR)
- Venue
- Revista de Saúde Pública
- Publisher
- FapUNIFESP (SciELO)
- Published
- 2013-10
- Volume
- 47
- Issue
- 5
- Pages
- 1006-1010
- ISSN
- 0034-8910 (ISSN-L)
- OpenAlex
- W2165451242
- Cited by
- 107
- References
- 14
- Citations by year
- 2026: 4 · 2025: 6 · 2024: 3 · 2023: 12 · 2022: 10 · 2021: 17 · 2020: 9 · 2019: 7 · 2018: 9 · 2017: 15 · 2016: 6 · 2015: 4 · 2014: 4
- FWCI
- 9.61
- Type
- journal article
- Language
- en
- Open access
- gold
- doi.org
- Licence
- cc-by-nc
- Locations
- Revista de Saúde Pública (publishedVersion, cc-by-nc)
- PubMed (publishedVersion)
- Institutional Repository University of Antioquia (University of Antioquia) (publishedVersion, cc-by)
- DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
- Redalyc (Universidad Autónoma del Estado de México) (submittedVersion)
- Repositorio Institucional (Pontificia Universidad Javeriana) (submittedVersion, cc-by-nc)
- The Scientific Electronic Library Online (Fundação de Amparo à Pesquisa do Estado de São Paulo) (submittedVersion, other-oa)
- Funders
- Universidade de São Paulo
- Topics
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Global Public Health Policies and Epidemiology
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Consumer Attitudes and Food Labeling
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Obesity, Physical Activity, Diet
- Keywords
- ultra-processed foods, food and beverage advertising, children, childhood obesity, nutrition transition, advertising regulation, self-regulation, unhealthy dietary patterns, civil society, Latin America
- MeSH terms
- Advertising, Beverages, Child, Feeding Behavior, Humans, Obesity, Television, Food Industry, Government Regulation, Vulnerable Populations, Marketing
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