Cited by 107Global Public Health Policies and EpidemiologyConsumer Attitudes and Food LabelingObesity, Physical Activity, Diet

Advertising of ultra-processed foods and beverages: Children as a vulnerable population

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Mallarino, Christina, Gómez, Luis F, González-Zapata, Laura, Cadena, Yazmín, Parra, Diana C·2013·Revista de Saúde Pública

Abstract

The rapid nutrition transition occurring in Latin America has resulted in a sharp increase of childhood overweight and obesity. Recent evidence has shown that food and beverage advertising has a great influence on children's eating behavior. This population has become a key target market for the ultra-processed foods and beverages industry, which is marketing products in an aggressive way. Evidence shows that Latin American countries have poor regulation of ultra-processed foods and beverages advertising, where the discourse of self-regulation still prevails over statutory regulations. The following commentary explores how advertising might play an important role in developing unhealthy dietary patterns and obesity in Latin American children, as well as the urgent need for government action and the involvement of civil society to tackle this public health issue.

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  1. Monteiro CA. The big issue is ultra-processing. In praise of the shared meal [editorial and commentary]. World Nutr. 2011;2(5):235-46

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Authors
Mallarino, C., Gómez, L. F., González-Zapata, L., Cadena, Y., & Parra, D. C.
Affiliations
  • Pontificia Universidad Javeriana (CO)
  • Universidad de Antioquia, Colombia
  • Pontificia Universidad Javeriana
  • Universidade de São Paulo (BR)
Venue
Revista de Saúde Pública
Published
2013-10
Volume
47
Issue
5
Pages
1006-1010
ISSN
0034-8910 (ISSN-L)
OpenAlex
W2165451242
Cited by
107
References
14
Citations by year
2026: 4 · 2025: 6 · 2024: 3 · 2023: 12 · 2022: 10 · 2021: 17 · 2020: 9 · 2019: 7 · 2018: 9 · 2017: 15 · 2016: 6 · 2015: 4 · 2014: 4
FWCI
9.61
Type
journal article
Language
en
Open access
Licence
cc-by-nc
Locations
  • Revista de Saúde Pública (publishedVersion, cc-by-nc)
  • PubMed (publishedVersion)
  • Institutional Repository University of Antioquia (University of Antioquia) (publishedVersion, cc-by)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
  • Redalyc (Universidad Autónoma del Estado de México) (submittedVersion)
  • Repositorio Institucional (Pontificia Universidad Javeriana) (submittedVersion, cc-by-nc)
  • The Scientific Electronic Library Online (Fundação de Amparo à Pesquisa do Estado de São Paulo) (submittedVersion, other-oa)
Funders
Universidade de São Paulo
Topics
  • Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Global Public Health Policies and Epidemiology
  • Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Consumer Attitudes and Food Labeling
  • Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Obesity, Physical Activity, Diet
Keywords
ultra-processed foods, food and beverage advertising, children, childhood obesity, nutrition transition, advertising regulation, self-regulation, unhealthy dietary patterns, civil society, Latin America
MeSH terms
Advertising, Beverages, Child, Feeding Behavior, Humans, Obesity, Television, Food Industry, Government Regulation, Vulnerable Populations, Marketing

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