New product marketing blurs the line between nicotine replacement therapy and smokeless tobacco products
Open accessAbstract
Tobacco companies have begun to acquire pharmaceutical subsidiaries and recently started to market nicotine replacement therapies, such as Zonnic nicotine gum, in convenience stores. Conversely, tobacco companies are producing tobacco products such as tobacco chewing gum and lozenges that resemble pharmaceutical nicotine replacement products, including a nicotine pouch product that resembles snus pouches. This convergence of nicotine and tobacco product marketing has implications for regulation and tobacco cessation.
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Cites
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- Authors
- Kostygina, G., England, L., & Ling, P.
- Affiliations
- Centers for Disease Control and Prevention (US)
- Venue
- American Journal of Public Health
- Publisher
- American Public Health Association
- Published
- 2016-07
- Volume
- 106
- Issue
- 7
- Pages
- 1219-1222
- ISSN
- 0090-0036 (ISSN-L)
- 1541-0048
- PMC
- PMC4984756
- OpenAlex
- W2337326101
- Cited by
- 24
- References
- 10
- Citations by year
- 2025: 1 · 2024: 3 · 2023: 2 · 2022: 7 · 2021: 2 · 2020: 1 · 2018: 3 · 2017: 2 · 2016: 3
- FWCI
- 2.14
- Type
- journal article
- Language
- en
- Open access
- green
- www.ncbi.nlm.nih.gov
- Locations
- American Journal of Public Health (publishedVersion)
- PubMed Central (publishedVersion)
- PubMed (publishedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Funders
- Centers for Disease Control and Prevention
- National Cancer Institute (R01CA141661)
- Center for Tobacco Products
- Topics
- Health Sciences › Medicine › Physiology › Smoking Behavior and Cessation
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Global Public Health Policies and Epidemiology
- Life Sciences › Pharmacology, Toxicology and Pharmaceutics › Pharmacology › Pharmaceutical industry and healthcare
- Keywords
- nicotine replacement therapy, smokeless tobacco, tobacco marketing, tobacco industry, nicotine pouches, snus, tobacco cessation, tobacco regulation, convenience stores
- MeSH terms
- Advertising, Humans, Tobacco, Smokeless, Smoking Cessation, Marketing, Tobacco Use Cessation Devices
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