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Integrated Strategy: Market and Nonmarket Components
Abstract
A business strategy must be congruent with the capabilities of a firm as well as both its market and nonmarket environments. The market environment includes those interactions between the firm and other parties that are intermediated by markets or private agreements. The nonmarket environment includes those interactions that are intermediated by public institutions. A business strategy must integrate both market and nonmarket components.
Overview
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Citations
Cited by
Corporate Social Responsibility Reporting in China: Symbol or Substance?
Marquis, C., & Qian, C. (2014) · Organization Science · doi:10.1287/orsc.2013.0837 · Cited by 1,793
George, G., Merrill, R. K., & Schillebeeckx, S. J. D. (2021) · Entrepreneurship Theory and Practice · doi:10.1177/1042258719899425 · Cited by 1,066
PURSUING STRATEGIC ADVANTAGE THROUGH POLITICAL MEANS: A MULTIVARIATE APPROACH.
Schuler, D. A., Rehbein, K., & Cramer, R. D. (2002) · Academy of Management Journal · doi:10.2307/3069303 · Cited by 625
Spinning gold: The financial returns to stakeholder engagement
Henisz, W. J., Dorobantu, S., & Nartey, L. J. (2014) · Strategic Management Journal · doi:10.1002/smj.2180 · Cited by 546
A Corporate Social Performance–Corporate Financial Performance Behavioral Model for Consumers
Schuler, D. A., & Cording, M. (2006) · Academy of Management Review · doi:10.5465/amr.2006.21318916 · Cited by 493
Metadata
- Authors
- Baron, D. P.
- Venue
- California Management Review
- Publisher
- SAGE Publications
- Published
- 1995-01
- Volume
- 37
- Issue
- 2
- Pages
- 47-65
- ISSN
- 0008-1256 (ISSN-L)
- 2162-8564
- OpenAlex
- W2067268575
- Cited by
- 1,023
- References
- 0
- FWCI
- 22.46
- Type
- journal article
- Language
- en
- Open access
- closed
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Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
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How to cite
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- CoChat. (2026). Citation check: Integrated Strategy: Market and Nonmarket Components. https://app.cochat.ai/papers/10.2307/41165788
- The paper
- Baron, D. P. (1995). Integrated Strategy: Market and Nonmarket Components. California Management Review. https://doi.org/10.2307/41165788
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
