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Cited by 593

The DOI matches its Crossref record; 5 of the 5 references it cites were found in a registry or an index.

Digitalization Capabilities as Enablers of Value Co‐Creation in Servitizing Firms

Open access
Lenka, Sambit, Parida, Vinit, Wincent, Joakim·2017·Psychology & Marketing
DOI 10.1002/mar.20975
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Abstract

As manufacturing companies pursue a servitization strategy, they are increasingly relying on developing digitalization capabilities to interact and co‐create value with their customers. However, many lack an understanding of what constitutes digitalization capabilities and how they can create value with customers. To address these questions, the study builds on qualitative data from four industrial manufacturing firms to conceptualize three underlying subcomponents of digitalization capabilities, namely, intelligence capability, connect capability, and analytic capability. The study identifies and explains how digitalization capabilities enable value co‐creation with customers through perceptive and responsive mechanisms. This study contributes to the servitization literature by showcasing how digitalization capabilities are enabling value co‐creation in a business‐to‐business context.

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Metadata

Authors
Lenka, S., Parida, V., & Wincent, J.
Venue
Psychology & Marketing
Publisher
Wiley
Published
2016-12-20
Volume
34
Issue
1
Pages
92-100
ISSN
  • 0742-6046 (ISSN-L)
  • 1520-6793
DOI
10.1002/mar.20975
OpenAlex
W2564664067
Cited by
593
References
5
FWCI
38.96
Type
journal article
Language
en
Open access
bronze

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.