Cited by 93Technology Adoption and User BehaviourEducational Technology and E-LearningTechnology-Enhanced Education Studies

Students’ adoption towards behavioral intention of digital learning platform

Open access
Songkram, Noawanit, Chootongchai, Suparoek, Osuwan, Hathaiphat, Chuppunnarat, Yootthana, Songkram, Nutthakorn·2023·Education and Information Technologies

Abstract

The purpose of this research was to investigate students' behavioral intentions toward a digital learning platform. In the framework of Thai education, an empirical study evaluated and applied the adoption model. The recommended research model was tested using structural equation modeling with a sample of 1406 students from every part of Thailand. According to the findings, the best facilitator for students' recognition of using digital learning platforms is attitude (ATT), followed by internal factors such as perceived usefulness (PU) and perceived ease of use (PEU). Furthermore, technology self-efficacy (TSE), subjective norms (SN), and facilitating conditions (FC) are peripheral factors that enhance comprehension of a digital learning platform's approval. These results are consistent with past research, with the exception that PU is the only factor that has a negative influence on behavioral intention. Consequently, this study will be useful to academics and researchers by bridging a research gap in the literature review whilst also demonstrating the practical application of an impactful digital learning platform relating to academic accomplishment.

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  • Psychological factors have been identified previously to play a critical role in shaping attitudes toward the adoption of new technologies.

    “These psychological factors have been identified previously to play a critical role in shaping attitudes toward the adoption of new technologies [74,85-87].”
  • Perceived usefulness and effectiveness of technologies in achieving their intended goals could significantly influence the overall attitude of users, since an efficient and user-friendly technology encourages a more positive attitude toward its adoption.

    “Additionally, the perceived usefulness and effectiveness of technologies in achieving their intended goals could significantly influence the overall attitude of users, since an efficient and user-friendly technology encourages a more positive attitude toward its adoption [87-89].”

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Research works printed but not linked: 5

  1. Davis, F. D. (1986). A technology acceptance model for empirically testing new end-user information systems. Cambridge, MA
  2. Davis, F. D. (1989b). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly, 319–340.
  3. Hair, J., Black, W. C., Babin, B., Anderson, R., & Tatham, R. (2014). Pearson new international edition. Multivariate data analysis. 7th. Pearson Education Limited Harlow.
  4. Kheshaifaty N Gutub A Preventing multiple accessing attacks via efficient integration of captcha crypto hash functions International Journal of Computer Science and Network Security (IJCSNS) 2020 20 9 16 28
  5. KSA, E.-L. I. (2017). Investigating the adoption and impact of e-learning in KSA: Prince Sattam bin Abdulaziz university case study. Journal of Theoretical and Applied Information Technology, 95(11).

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Authors
Songkram, N., Chootongchai, S., Osuwan, H., Chuppunnarat, Y., & Songkram, N.
Affiliations
Chulalongkorn University (TH)
Corresponding author
Chootongchai, Suparoek
Venue
Education and Information Technologies
Published
2023-02-22
Volume
28
Issue
9
Pages
11655-11677
ISSN
  • 1360-2357 (ISSN-L)
  • 1573-7608
OpenAlex
W4321497525
Cited by
93
References
88
Citations by year
2026: 15 · 2025: 32 · 2024: 34 · 2023: 12
FWCI
23.92
Type
journal article
Language
en
Open access
Locations
  • Education and Information Technologies (publishedVersion)
  • PubMed Central (publishedVersion)
  • PubMed (publishedVersion)
Funders
  • Chulalongkorn University
  • Thailand Science Research and Innovation
Topics
  • Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
  • Physical Sciences › Computer Science › Information Systems › Educational Technology and E-Learning
  • Social Sciences › Education › Technology-Enhanced Education Studies
Keywords
technology adoption, digital learning platforms, behavioral intention, technology acceptance model, perceived usefulness, perceived ease of use, technology self-efficacy, subjective norms, facilitating conditions, student attitudes, Thai students

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