Students’ adoption towards behavioral intention of digital learning platform
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The purpose of this research was to investigate students' behavioral intentions toward a digital learning platform. In the framework of Thai education, an empirical study evaluated and applied the adoption model. The recommended research model was tested using structural equation modeling with a sample of 1406 students from every part of Thailand. According to the findings, the best facilitator for students' recognition of using digital learning platforms is attitude (ATT), followed by internal factors such as perceived usefulness (PU) and perceived ease of use (PEU). Furthermore, technology self-efficacy (TSE), subjective norms (SN), and facilitating conditions (FC) are peripheral factors that enhance comprehension of a digital learning platform's approval. These results are consistent with past research, with the exception that PU is the only factor that has a negative influence on behavioral intention. Consequently, this study will be useful to academics and researchers by bridging a research gap in the literature review whilst also demonstrating the practical application of an impactful digital learning platform relating to academic accomplishment.
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Psychological factors have been identified previously to play a critical role in shaping attitudes toward the adoption of new technologies.
“These psychological factors have been identified previously to play a critical role in shaping attitudes toward the adoption of new technologies [74,85-87].”
From Assessing Health Students' Attitudes and Usage of ChatGPT in Jordan: Validation Study (2023) · cites this paper as [87]
Perceived usefulness and effectiveness of technologies in achieving their intended goals could significantly influence the overall attitude of users, since an efficient and user-friendly technology encourages a more positive attitude toward its adoption.
“Additionally, the perceived usefulness and effectiveness of technologies in achieving their intended goals could significantly influence the overall attitude of users, since an efficient and user-friendly technology encourages a more positive attitude toward its adoption [87-89].”
From Assessing Health Students' Attitudes and Usage of ChatGPT in Jordan: Validation Study (2023) · cites this paper as [87]
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- Authors
- Songkram, N., Chootongchai, S., Osuwan, H., Chuppunnarat, Y., & Songkram, N.
- Affiliations
- Chulalongkorn University (TH)
- Corresponding author
- Chootongchai, Suparoek
- Venue
- Education and Information Technologies
- Published
- 2023-02-22
- Volume
- 28
- Issue
- 9
- Pages
- 11655-11677
- ISSN
- 1360-2357 (ISSN-L)
- 1573-7608
- PMC
- PMC9944426
- OpenAlex
- W4321497525
- Cited by
- 93
- References
- 88
- Citations by year
- 2026: 15 · 2025: 32 · 2024: 34 · 2023: 12
- FWCI
- 23.92
- Type
- journal article
- Language
- en
- Open access
- bronze
- doi.org
- Licence
- Locations
- Education and Information Technologies (publishedVersion)
- PubMed Central (publishedVersion)
- PubMed (publishedVersion)
- Funders
- Chulalongkorn University
- Thailand Science Research and Innovation
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Physical Sciences › Computer Science › Information Systems › Educational Technology and E-Learning
- Social Sciences › Education › Technology-Enhanced Education Studies
- Keywords
- technology adoption, digital learning platforms, behavioral intention, technology acceptance model, perceived usefulness, perceived ease of use, technology self-efficacy, subjective norms, facilitating conditions, student attitudes, Thai students
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