The DOI matches its Crossref record; 1 of the 1 references it cites were found in a registry or an index.
Green issues: Dimensions of environmental concern
Abstract
Abstract Current concern for the environment is readily observed in consumer polls and lifestyles, in political campaigns, in the media, and in product offerings and marketing strategies. The academic literature, however, has not yet reflected this popular movement. Our study identifies green issues—those dimensions of environmental concern currently viewed as important by consumers. We then discuss relationships between consumers' perceptions of green issues and marketing strategies. Results of this research are of interest to consumer behavior and marketing researchers, marketing managers, and public policy-makers at a time when consumers are increasingly aware of environmental problems.
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Citations
Cites
A Paradigm for Developing Better Measures of Marketing Constructs
Churchill, G. A. (1979) · Journal of Marketing Research · doi:10.1177/002224377901600110 · Cited by 16,549
Cited by
Predicting green product consumption using theory of planned behavior and reasoned action
Paul, J., Modi, A., & Patel, J. (2016) · Journal of Retailing and Consumer Services · doi:10.1016/j.jretconser.2015.11.006 · Cited by 2,399
Environmental segmentation alternatives: a look at green consumer behavior in the new millennium
Straughan, R. D., & Roberts, J. A. (1999) · Journal of Consumer Marketing · doi:10.1108/07363769910297506 · Cited by 1,611
Hartmann, P., & Apaolaza-Ibáñez, V. (2012) · Journal of Business Research · doi:10.1016/j.jbusres.2011.11.001 · Cited by 1,084
Green marketing and Ajzen’s theory of planned behaviour: A cross-market examination
Kalafatis, S. P., Pollard, M., East, R., & Tsogas, M. H. (1999) · Journal of Consumer Marketing · doi:10.1108/07363769910289550 · Cited by 1,071
What Will Consumers Pay for Social Product Features?
Auger, P., Burke, P., Devinney, T. M., & Louviere, J. J. (2003) · Journal of Business Ethics · doi:10.1023/a:1022212816261 · Cited by 668
Metadata
- Authors
- Zimmer, M. R., Stafford, T. F., & Stafford, M. R.
- Venue
- Journal of Business Research
- Publisher
- Elsevier BV
- Published
- 1994-05
- Volume
- 30
- Issue
- 1
- Pages
- 63-74
- ISSN
- 0148-2963 (ISSN-L)
- OpenAlex
- W2088884713
- Cited by
- 478
- References
- 1
- FWCI
- 8.24
- Type
- journal article
- Language
- en
- Open access
- closed
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- Zimmer, M. R., Stafford, T. F., & Stafford, M. R. (1994). Green issues: Dimensions of environmental concern. Journal of Business Research. https://doi.org/10.1016/0148-2963(94)90069-8
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
