Cited by 109Digital Marketing and Social MediaMarketing and Advertising StrategiesConsumer Behavior and Marketing Influence

Sidedness, commercial intent and expertise in blog advertising

Open access
Uribe, Rodrigo, Buzeta, Cristian, Velásquez, Milenka·2016·Journal of Business Research

Integrity signals

Registry

Crossref · 10.1016/j.jbusres.2016.04.102

Cites

6 of 6 references verified0 citation errors · 0 not checkable

Statistics

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Claims the paper makes

We couldn’t retrieve this paper’s full text, so its claims and self-check weren’t run. The registry and citation checks still apply.

Claims other papers make about this one

Each is checked against this paper’s own text: does it say what the citing paper says it does?

  • Extends prior works on influencer marketing settings that focus on either expertise (Uribe, Buzeta, and Velásquez 2016; Zhu and Tan 2007) or stage of CDJ (Hudson and Hudson 2013) but do not examine their interplay.

    “It extends prior works on influencer marketing settings that focus on either expertise (Uribe, Buzeta, and Velásquez 2016; Zhu and Tan 2007) or stage of the CDJ (Hudson and Hudson 2013) but do not examine their interplay.”

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Authors
Uribe, R., Buzeta, C., & Velásquez, M.
Affiliations
University of Chile (CL)
Corresponding author
Uribe, Rodrigo
Venue
Journal of Business Research
Publisher
Elsevier BV
Published
2016-10
Volume
69
Issue
10
Pages
4403-4410
ISSN
0148-2963 (ISSN-L)
OpenAlex
W2348644338
Cited by
109
References
6
Citations by year
2026: 11 · 2025: 19 · 2024: 17 · 2023: 18 · 2022: 12 · 2021: 8 · 2020: 9 · 2019: 10 · 2018: 2 · 2017: 3
FWCI
14.29
Type
journal article
Language
en
Open access
Locations
  • Journal of Business Research (publishedVersion)
  • RePEc: Research Papers in Economics (submittedVersion)
  • Universidad de Chile (submittedVersion, cc-by-nc-nd)
Topics
  • Social Sciences › Sociology and Political Science › Digital Marketing and Social Media
  • Social Sciences › Business, Management and Accounting › Marketing › Marketing and Advertising Strategies
  • Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior and Marketing Influence
Keywords
blog advertising, sponsored content, message sidedness, advertising effectiveness, credibility, behavioral intention, consumer reviews

About these checks

Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.

Statistics and arithmetic are recomputed, not judged.

Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.

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