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Cited by 543

The DOI matches its Crossref record; 67 of the 67 references it cites were found in a registry or an index.

An agile co-creation process for digital servitization: A micro-service innovation approach

Open access
Sjödin, David, Parida, Vinit, Kohtamäki, Marko, Wincent, Joakim·2020·Journal of Business Research

Abstract

In this paper, we explore how manufacturing firms and their customers co-create digital service innovations in an attempt to address the digitalization paradox. We present empirical insights from a case study of four manufacturers and their customer relationships. The results suggest that value co-creation in digital servitization is best managed through an agile micro-service innovation approach. Such an approach requires incremental micro-service investments, sprint-based micro-service development, and micro-service learning by doing to ensure customized and scalable digital service offerings. The proposed agile co-creation model provides insight into the phases, activities, and organizational principles of a micro-service innovation approach. Relational teams that pool knowledge from providers’ and customers’ strategic, technological, and operational areas are crucial to ensure successful cooperation and governance for agile co-creation. This paper offers insight into how companies engage in agile co-creation processes, with important recommendations for innovation in manufacturing firms in the era of digitalization.

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Crossref · 10.1016/j.jbusres.2020.01.009

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Metadata

Authors
Sjödin, D., Parida, V., Kohtamäki, M., & Wincent, J.
Venue
Journal of Business Research
Publisher
Elsevier BV
Published
2020-05
Volume
112
Pages
478-491
ISSN
0148-2963 (ISSN-L)
OpenAlex
W3012500325
Cited by
543
References
67
FWCI
75.84
Type
journal article
Language
en
Open access
hybrid

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CoChat. (2026). Citation check: An agile co-creation process for digital servitization: A micro-service innovation approach. https://app.cochat.ai/papers/10.1016/j.jbusres.2020.01.009
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Sjödin, D., Parida, V., Kohtamäki, M., & Wincent, J. (2020). An agile co-creation process for digital servitization: A micro-service innovation approach. Journal of Business Research. https://doi.org/10.1016/j.jbusres.2020.01.009

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

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