CoChat
Sign Up
Cited by 221Digital Communication and LanguageDigital Marketing and Social MediaMarketing and Advertising Strategies

The DOI matches its Crossref record; 57 of the 59 references it cites were found in a registry or an index.

Textual paralanguage and its implications for marketing communications

Open access
Luangrath, Andrea Webb, Peck, Joann, Barger, Victor A.·2017·Journal of Consumer Psychology
DOI 10.1016/j.jcps.2016.05.002
Open this paper in CoChat — free accountOpen PDF

Abstract

Abstract Both face‐to‐face communication and communication in online environments convey information beyond the actual verbal message. In a traditional face‐to‐face conversation, paralanguage, or the ancillary meaning‐ and emotion‐laden aspects of speech that are not actual verbal prose, gives contextual information that allows interactors to more appropriately understand the message being conveyed. In this paper, we conceptualize textual paralanguage (TPL), which we define as written manifestations of nonverbal audible, tactile, and visual elements that supplement or replace written language and that can be expressed through words, symbols, images, punctuation, demarcations, or any combination of these elements. We develop a typology of textual paralanguage using data from Twitter, Facebook, and Instagram. We present a conceptual framework of antecedents and consequences of brands' use of textual paralanguage. Implications for theory and practice are discussed.

Overview

Integrity signals

Registry

Crossref · 10.1016/j.jcps.2016.05.002

Cites

57 of 57 references verified0 citation errors · 0 not checkable

Statistics

Recomputing p-values needs the paper’s full text.

Verification

Claims the paper makes

We couldn’t retrieve this paper’s full text, so its claims and self-check weren’t run. The registry and citation checks still apply.

Claims other papers make about this one

Each is checked against this paper’s own text: does it say what the citing paper says it does?

Citations

Cites

Flagged first, then by citations

Show all 59 references

2 of the 59 references couldn’t be matched to a known paper.

Research works printed but not linked: 7

  1. Barbe W., 1980, Modality, Instructor, 89, 44
  2. Barnard M., 2001, Fashion as communication
  3. Birdwhistell R.L., 1970, Kinesics and context: Essays on body motion communication
  4. 10.1037/0022-3514.53.4.712 · DOI · Paper page
  5. Key M.R., 1975, Paralanguage and kinesics (nonverbal communication)
  6. Knapp M., 2013, Nonverbal communication in human interaction
  7. Trager G.L., 1960, Taos III: Paralanguage, Anthropological Linguistics, 2, 24

Cited by

Sorted by citations

Related

See all

Metadata

Authors
Luangrath, A. W., Peck, J., & Barger, V. A.
Affiliations
  • University of Iowa (US)
  • University of Wisconsin–Madison (US)
  • University of Wisconsin–Whitewater (US)
Corresponding author
Luangrath, Andrea Webb
ORCID
Venue
Journal of Consumer Psychology
Publisher
Wiley
Published
2016-05-17
Volume
27
Issue
1
Pages
98-107
ISSN
  • 1057-7408 (ISSN-L)
  • 1532-7663
DOI
10.1016/j.jcps.2016.05.002
OpenAlex
W2399247729
Cited by
221
References
59
Citations by year
2026: 16 · 2025: 30 · 2024: 25 · 2023: 30 · 2022: 42 · 2021: 26 · 2020: 17 · 2019: 15 · 2018: 11 · 2017: 6 · 2016: 2
FWCI
17.68
Type
journal article
Language
en
Open access
Licence
onlinelibrary.wiley.com/termsAndConditions#vor (vor)
Locations
  • Journal of Consumer Psychology (publishedVersion)
  • arXiv (Cornell University) (submittedVersion)
  • arXiv (Cornell University)
Topics
  • Social Sciences › Linguistics and Language › Digital Communication and Language
  • Social Sciences › Business, Management and Accounting › Marketing › Digital Marketing and Social Media
  • Social Sciences › Business, Management and Accounting › Marketing › Marketing and Advertising Strategies
Keywords
paralinguistic features, nonverbal communication, marketing communication, brand communication, social media

About these checks

Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.

Statistics and arithmetic are recomputed, not judged.

Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.

What counts as a claim ›How we measure confidence ›How we check this ›

Are you an author, or do you see a problem with this page? Request a review