What drives live-stream usage intention? The perspectives of flow, entertainment, social interaction, and endorsement
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The social interaction behavior of online community users affects users' sense of relatedness, trust level towards other users, and ultimately user community usage behavior.
“The social interaction behavior of online community users affects users' sense of relatedness in the community, their trust level towards other users, and ultimately affects user community usage behavior [85].”
From What Influences Users’ Intention to Share Works in Designer-Driven User-Generated Content Communities? A Study Based on Self-Determination Theory (2023) · cites this paper as [85]
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Social motivations of live-streaming viewer engagement on Twitch
Hilvert-Bruce, Z., Neill, J. T., Sjöblom, M., & Hamari, J. (2018) · Computers in Human Behavior · doi:10.1016/j.chb.2018.02.013 · Cited by 870 · see citing works
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How Do Fresh Live Broadcast Impact Consumers’ Purchase Intention? Based on the SOR Theory
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“Inner driving factors mainly refer to the internal characteristics of customers, including cognition [5, 41], motivation [8, 39], trust [39, 42], values [43], emotion [5, 41], self-efficacy [18], and flow experience [44]; external driving factors are mainly composed of technical features and environmental factors, inc…”
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- Authors
- Chen, C.-C., & Lin, Y.-C.
- Affiliations
- National Chung Hsing University (TW)
- Corresponding author
- Chen, Chia-Chen
- Venue
- Telematics and Informatics
- Publisher
- Elsevier BV
- Published
- 2018-04
- Volume
- 35
- Issue
- 1
- Pages
- 293-303
- ISSN
- 0736-5853 (ISSN-L)
- OpenAlex
- W2771910743
- Cited by
- 810
- References
- 5
- Citations by year
- 2026: 104 · 2025: 149 · 2024: 177 · 2023: 141 · 2022: 113 · 2021: 65 · 2020: 30 · 2019: 20 · 2018: 6 · 2017: 1 · 2016: 1
- FWCI
- 23.68
- Type
- journal article
- Language
- en
- Update notices
- erratum (2018-09-01)
- Open access
- closed
- Locations
- Telematics and Informatics (publishedVersion)
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Physical Sciences › Computer Science › Computer Networks and Communications › Media and Digital Communication
- Social Sciences › Business, Management and Accounting › Strategy and Management › Legal Systems and Institutions
- Keywords
- live streaming, intention to use, flow, entertainment, social interaction, attitudes, perceived value, social network sites, stress reduction, gender differences, age differences
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