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Cited by 345

The DOI matches its Crossref record; 28 of the 28 references it cites were found in a registry or an index.

Techniques for improving response rates in OM survey research

Frohlich, Markham T·2002·Journal of Operations Management
DOI 10.1016/s0272-6963(02)00003-7
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Abstract

Response rates are an important indicator of survey research success and a methodological concern in OM today. An analysis was done of 233 OM survey research papers published over the past 12 years which showed that the average managerial response rate flattened‐out in the mid‐1990s at, approximately 32% and has not improved since then. This paper goes on to examine the theories and techniques found in the diverse survey research literature on improving response rates including OM survey research benchmarks that achieved very high response rates. By following the tactics outlined in this paper, OM survey researchers stand an excellent chance of not only improving the overall respondent yields for their studies but also reducing the bias caused by non‐response.

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Metadata

Authors
Frohlich, M. T.
Venue
Journal of Operations Management
Publisher
Wiley
Published
2002-01-24
Volume
20
Issue
1
Pages
53-62
ISSN
  • 0272-6963 (ISSN-L)
  • 1873-1317
DOI
10.1016/s0272-6963(02)00003-7
OpenAlex
W1965744159
Cited by
345
References
28
FWCI
22.13
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Techniques for improving response rates in OM survey research. https://app.cochat.ai/papers/10.1016/s0272-6963(02)00003-7
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Frohlich, M. T. (2002). Techniques for improving response rates in OM survey research. Journal of Operations Management. https://doi.org/10.1016/s0272-6963(02)00003-7

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.