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Cited by 339Social Media and PoliticsSocial Capital and NetworksNonprofit Sector and Volunteering

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Collective Action in Organizations: Interaction and Engagement in an Era of Technological Change

Bimber, Bruce, Flanagin, Andrew, Stohl, Cynthia·2012·Cambridge University Press eBooks
DOI 10.1017/cbo9780511978777
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Abstract

Challenging the notion that digital media render traditional, formal organizations irrelevant, this book offers a new theory of collective action and organizing. Based on extensive surveys and interviews with members of three influential and distinctive organizations in the United States - The American Legion, AARP and MoveOn - the authors reconceptualize collective action as a phenomenon in which technology enhances people's ability to cross boundaries in order to interact with one another and engage with organizations. By developing a theory of Collective Action Space, Bimber, Flanagin and Stohl explore how people's attitudes, behaviors, motivations, goals and digital media use are related to their organizational involvement. They find that using technology does not necessarily make people more likely to act collectively, but contributes to a diversity of 'participatory styles', which hinge on people's interaction with one another and the extent to which they shape organizational agendas. In the digital media age, organizations do not simply recruit people into roles, they provide contexts in which people are able to construct their own collective experiences.

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Crossref · 10.1017/cbo9780511978777

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Metadata

Authors
Bimber, B., Flanagin, A., & Stohl, C.
Affiliations
University of California, Santa Barbara (US)
ORCID
Venue
Cambridge University Press eBooks
Publisher
Cambridge University Press
Published
2012-02-29
DOI
10.1017/cbo9780511978777
OpenAlex
W4255002177
Cited by
339
References
0
Citations by year
2026: 10 · 2025: 10 · 2024: 13 · 2023: 12 · 2022: 13 · 2021: 17 · 2020: 50 · 2019: 42 · 2018: 35 · 2017: 30 · 2016: 45 · 2015: 26 · 2014: 21 · 2013: 13 · 2012: 2
FWCI
19.33
Type
book
Language
en
Open access
closed
Licence
www.cambridge.org/core/terms (unspecified, 97 d)
Locations
Cambridge University Press eBooks (publishedVersion)
Topics
  • Social Sciences › Communication › Social Media and Politics
  • Social Sciences › Sociology and Political Science › Social Capital and Networks
  • Social Sciences › Sociology and Political Science › Nonprofit Sector and Volunteering
Keywords
collective action, organizing, digital media, organizational involvement, American Legion, AARP, online political participation, technology and organization

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