Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses.

Richard E. Petty, John T. Cacioppo·1979·Journal of Personality and Social Psychology
DOI 10.1037//0022-3514.37.10.1915

Cites (5)

  1. Levels of processing: A framework for memory research
    Craik, Fergus I.M., Lockhart, Robert S. · 1972 · Journal of Verbal Learning and Verbal Behavior
  2. Controlled and automatic human information processing: II. Perceptual learning, automatic attending, and a general theory
    Shiffrin, Richard M., Schneider, Walter · 1977 · Psychological Review
  3. Human Memory: A Proposed System and its Control Processes
    Atkinson, R.C., Shiffrin, R.M. · 1968 · Psychology of Learning and Motivation
  4. Controlled and automatic human information processing: I. Detection, search, and attention.
    Schneider, Walter, Shiffrin, Richard M. · 1977 · Psychological Review
  5. Effects of message repetition and position on cognitive response, recall, and persuasion.
    Cacioppo, John T., Petty, Richard E. · 1979 · Journal of Personality and Social Psychology

Show all 5 references

Cited by (53)

  1. The Elaboration Likelihood Model of Persuasion
    Petty, Richard E., Cacioppo, John T. · 1986 · Advances in Experimental Social Psychology
  2. The case for motivated reasoning.
    Kunda, Ziva · 1990 · Psychological Bulletin
  3. Measuring the involvement construct
    Zaichkowsky, Judith Lynne · 1985 · Journal of Consumer Research
  4. Heuristic versus systematic information processing and the use of source versus message cues in persuasion.
    Chaiken, Shelly · 1980 · Journal of Personality and Social Psychology
  5. “The Need for Cognition.”
    Cacioppo, John T., Petty, Richard E. · 1982 · Journal of Personality and Social Psychology

See all 1,529

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Cite CoChat for the checks on this page, and the paper for its own findings.

This page
CoChat. (2026). Citation check: Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses. https://app.cochat.ai/papers/10.1037//0022-3514.37.10.1915
The paper
Petty, R. E., & Cacioppo, J. T. (1979). Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses. Journal of Personality and Social Psychology. https://doi.org/10.1037//0022-3514.37.10.1915

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