Ajzen and Fishbein's theory of reasoned action as applied to moral behavior: A confirmatory analysis.

Abstract

A confirmatory test of Ajzen and Fishbein's (1980) theory of reasoned action as applied to the realm of moral behavior using structural equation modeling was conducted. Ss were 1056 male and female athletes ranging in age from 10 to 18 years (M=14.5). Ss completed a questionnaire that contained 2 hypothetical situations related to moral behavior in sports. For each situation, Ss completed scales assessing all components of the model. A modified version of the theory provided a significant improvement over the Ajzen and Fishbein model.

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