‘Less but better’ meat is a sustainability message in need of clarity
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There is growing scientific consensus that Western or high-income consumers must reduce meat intake to lower the environmental impact of diets.
“There is growing scientific consensus that Western or highincome consumers must reduce meat intake to lower the environmental impact of diets (Resare Sahlin et al. 2020).”
From Delivering “less but better” meat in practice—a case study of a farm in agroecological transition (2022) · cites this paper as Resare Sahlin et al. 2020
There are known trade-offs between sustainability aspects in extensive and improved meat production.
“but there are known trade-offs between sustainability aspects in extensive and improved meat production (Resare Sahlin et al. 2020).”
From Delivering “less but better” meat in practice—a case study of a farm in agroecological transition (2022) · cites this paper as Resare Sahlin et al. 2020
This reinforces the inherent connection between 'less' and 'better'-choosing a more sustainable meat option must go hand-in-hand with reduced intake in order to transform trade-offs between sustainability areas into synergies.
“This reinforces the inherent connection between ' less ' and ' better '-choosing a more sustainable meat option must go hand-in-hand with reduced intake in order to transform trade-offs between sustainability areas into synergies (Resare Sahlin et al. 2020).”
From Delivering “less but better” meat in practice—a case study of a farm in agroecological transition (2022) · cites this paper as Resare Sahlin et al. 2020
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- Authors
- Resare Sahlin, K., Röös, E., & Gordon, L. J.
- Affiliations
- Swedish University of Agricultural Sciences (SE)
- Stockholm Resilience Centre (SE)
- Venue
- Nature Food
- Published
- 2020-09-15
- Volume
- 1
- Issue
- 9
- Pages
- 520-522
- ISSN
- 2662-1355 (ISSN-L)
- OpenAlex
- W3125361990
- Cited by
- 59
- References
- 25
- Citations by year
- 2026: 5 · 2025: 12 · 2024: 5 · 2023: 10 · 2022: 15 · 2021: 10 · 2013: 1
- FWCI
- 4.65
- Type
- journal article
- Language
- en
- Open access
- closed
- Licence
- Locations
- Nature Food (publishedVersion)
- PubMed (publishedVersion)
- Topics
- Physical Sciences › Environmental Science › Ecology › Agriculture Sustainability and Environmental Impact
- Social Sciences › Sociology and Political Science › Consumer behavior in food and health
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Consumer Attitudes and Food Labeling
- Keywords
- meat consumption, sustainability, customer communication, meat production, dietary recommendations, sustainability messaging
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