The DOI matches its Crossref record.
Conceptualizing Involvement
Abstract
A state-of-the-art review paper for the construct of involvement is presented. This paper outlines prior studies which show the antecedents of involvement to be due to personal characteristics, object characteristics and/or situational characteristics. One or more of these factors is proposed to influence the consumer's level of involvement in various research areas of involvement with advertising, involvement with products and involvement with purchase decisions.
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Citations
Cited by
A Corporate Social Performance–Corporate Financial Performance Behavioral Model for Consumers
Schuler, D. A., & Cording, M. (2006) · Academy of Management Review · doi:10.5465/amr.2006.21318916 · Cited by 493
Kalyanaraman, S., & Sundar, S. S. (2006) · Journal of Communication · doi:10.1111/j.1460-2466.2006.00006.x · Cited by 475
Bartsch, A., & Kloß, A. (2019) · International Journal of Advertising · doi:10.1080/02650487.2018.1482098 · Cited by 78
Online shopping cart abandonment: a consumer mindset perspective
Rubin, D., Martins, C., Ilyuk, V., & Hildebrand, D. (2020) · Journal of Consumer Marketing · doi:10.1108/jcm-01-2018-2510 · Cited by 61
Presenting products on websites – the importance of information quality criteria for online shoppers
Amsl, S., Watson, I., Teller, C., & Wood, S. (2023) · International Journal of Retail & Distribution Management · doi:10.1108/ijrdm-04-2023-0266 · Cited by 21
Metadata
- Authors
- Zaichkowsky, J. L.
- Venue
- Journal of Advertising
- Publisher
- Informa UK Limited
- Published
- 1986-06
- Volume
- 15
- Issue
- 2
- Pages
- 4-34
- ISSN
- 0091-3367 (ISSN-L)
- 1557-7805
- OpenAlex
- W4248568333
- Cited by
- 627
- References
- 0
- FWCI
- 16.35
- Type
- journal article
- Language
- en
- Open access
- closed
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Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.