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Cited by 489

The DOI matches its Crossref record; 47 of the 47 references it cites were found in a registry or an index.

Application of the Stimulus-Organism-Response model to the retail environment: the role of hedonic motivation in impulse buying behavior

Chang, Hyo-Jung, Eckman, Molly, Yan, Ruoh-Nan·2011·The International Review of Retail, Distribution and Consumer Research

Abstract

The study examined direct and indirect effects of retail environmental characteristics on impulse buying behavior. Guided by the Stimulus-Organism-Response (S-O-R) model and impulse buying literature, the study investigated whether and how three characteristics (i.e. ambient, design, and social) of the retail environment influenced consumers' positive emotional responses which, in turn, affected impulse buying behavior. Whether and how individual factors (i.e. hedonic motivation) moderated the relationship between these characteristics and consumers' positive emotional responses were also examined. Survey data were collected using a store intercept method from 212 consumers of a retail store offering outdoor merchandise. The study found direct effects of (a) ambient/design characteristics of the retail environment on consumers' positive emotional responses to the retail environment and (b) consumers' positive emotional responses to the retail environment on impulse buying behavior. Hedonic motivation moderated the relationship between social characteristics of the retail environment and consumers' positive emotional responses.

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Crossref · 10.1080/09593969.2011.578798

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Metadata

Authors
Chang, H.-J., Eckman, M., & Yan, R.-N.
Venue
The International Review of Retail, Distribution and Consumer Research
Published
2011-07
Volume
21
Issue
3
Pages
233-249
ISSN
  • 0959-3969 (ISSN-L)
  • 1466-4402
OpenAlex
W2097201529
Cited by
489
References
47
FWCI
13.05
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Application of the Stimulus-Organism-Response model to the retail environment: the role of hedonic motivation in impulse buying behavior. https://app.cochat.ai/papers/10.1080/09593969.2011.578798
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Chang, H.-J., Eckman, M., & Yan, R.-N. (2011). Application of the Stimulus-Organism-Response model to the retail environment: the role of hedonic motivation in impulse buying behavior. The International Review of Retail, Distribution and Consumer Research. https://doi.org/10.1080/09593969.2011.578798

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.