Consumer perceptions of functional foods: a scoping review focusing on non-processed foods
Open accessAbstract
Functional foods have gained prominence since the 1980s, fueled by their potential to promote health and prevent diseases. However, despite market growth and consumer interest, perceptions remain narrow, often limited to industrialized products. This misconception leads to the undervaluation of fresh and minimally processed options. Bridging this knowledge gap is essential to fostering wider adoption of these foods in everyday diets. With this , the objective of this study is to identify the key determinants that influence the acceptance of functional foods, with a focus on those that are fresh or minimally processed. To achieve this, an scoping review was conducted, including 36 articles, and six factors were identified: (a) demographic and socioeconomic factors, (b) health and safety factors, (c) cognitive and emotional factors, (d) behavioral and social factors, (e) food characteristics, and (f) ethical and sustainable factors. The findings reveal that sociodemographic factors and sensory attributes, such as taste and texture, play an important role in acceptance. However, price and convenience can act as barriers. Additionally, sustainability and ethical production practices are becoming increasingly important to consumers, though confusion surrounding the nature of functional foods continues to limit the adoption of fresh, naturally functional options. To overcome these challenges, it is crucial to improve communication and educational strategies that enhance consumer understanding of the benefits of natural functional foods. Transparent labeling, reliable certifications, and targeted awareness campaigns can build trust and encourage healthier, more sustainable food choices.
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In the functional food segment, consumers tend to demand sensory excellence at the level of the value paid, making it a central selection criterion.
“These products, generally marketed at higher prices, consumers tend to demand that sensory excellence be at the level of the value paid, becoming a central selection criterion (Ponte et al., 2025).”
From Microalgae biotechnology and its role in sustainable and healthy food design (2025) · cites this paper as Ponte et al., 2025
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Alimentos funcionais: percepção dos consumidores no Distrito Federal, Brasil
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Addressing trade and market access issues based on food safety strategies
Gordon, A., & Schreurs, F. (2020) · Elsevier eBooks · doi:10.1016/b978-0-12-814272-1.00002-4 · Cited by 2 · see citing works
Metabolic Effects of Wholegrain Foods in Relation to Composition, Structure and Type of Food
Mykkänen, H. M., Kolehmainen, M., Bondia‐Pons, I., & Poutanen, K. S. (2011) · doi:10.1002/9781444318456.ch14 · Cited by 1 · see citing works
Az élelmi rostokkal kapcsolatos fogyasztói ismeret – Hazai kérdőíves felmérés eredményei
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A Study on the Identification Mechanism for Revolutionary Spirit of College Students
Jiao, X., & Peng, P. (2020) · doi:10.2991/assehr.k.200723.108 · Cited by 1 · see citing works
Flagged first, then by citations
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Ozório, J. D. R., Almeida, J. K., Soares, C. G., Theisen, E. P., Gabbardo, M., Rombaldi, C. V., & Raphaelli, C. D. O. (2026) · Aurum Editora eBooks · doi:10.63330/livroautoral782026-001
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- Authors
- Ponte, L. G. S., Ribeiro, S. F., Pereira, J. C. V., Antunes, A. E. C., Bezerra, R. M. N., & da Cunha, D. T.
- Affiliations
- Universidade Estadual de Campinas (UNICAMP) (BR)
- Universidade Paulista (BR)
- Universidade Estadual de Campinas (UNICAMP)
- Venue
- Food Reviews International
- Publisher
- Informa UK Limited
- Published
- 2025-01-21
- Volume
- 41
- Issue
- 6
- Pages
- 1738-1756
- ISSN
- 1525-6103 (ISSN-L)
- 8755-9129
- OpenAlex
- W4406673675
- Cited by
- 43
- References
- 133
- Citations by year
- 2026: 25 · 2025: 18
- FWCI
- 39.16
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- Food Reviews International (publishedVersion, cc-by-nc-nd)
- Funders
- Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (001)
- Conselho Nacional de Desenvolvimento Científico e Tecnológico
- Topics
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Consumer Attitudes and Food Labeling
- Life Sciences › Agricultural and Biological Sciences › Food Science › Sensory Analysis and Statistical Methods
- Life Sciences › Agricultural and Biological Sciences › Plant Science › Organic Food and Agriculture
- Keywords
- functional foods, consumer perception, food acceptance, minimally processed foods, fresh food, sociodemographic factors, sensory properties, sustainability, food labeling, consumer education
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Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
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