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Cited by 1,209

The DOI matches its Crossref record; 2 of the 2 references it cites were found in a registry or an index.

A Propositional Inventory for New Diffusion Research

Gatignon, Hubert, Robertson, Thomas S.·1985·Journal of Consumer Research
DOI 10.1086/209021
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Abstract

The diffusion theory literature offers a fairly well-developed conceptual framework for the study of communications. As developed across a number of disciplines, diffusion applies to the flow of information, ideas, and products; its uniqueness is its focus on interpersonal communication transfer. This paper offers new theoretical propositions to advance consumer diffusion research and to provide a foundation for diffusion modeling.

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Metadata

Authors
Gatignon, H., & Robertson, T. S.
Venue
Journal of Consumer Research
Publisher
Oxford University Press (OUP)
Published
1985-03
Volume
11
Issue
4
Pages
849
ISSN
  • 0093-5301 (ISSN-L)
  • 1537-5277
DOI
10.1086/209021
OpenAlex
W2074661292
Cited by
1,209
References
2
FWCI
8.99
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: A Propositional Inventory for New Diffusion Research. https://app.cochat.ai/papers/10.1086/209021
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Gatignon, H., & Robertson, T. S. (1985). A Propositional Inventory for New Diffusion Research. Journal of Consumer Research. https://doi.org/10.1086/209021

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.