Self-Signaling and Diagnostic Utility in Everyday Decision Making
Abstract
Abstract By choosing one alternative over another, we reveal something about our preferences, not just to others but also to ourselves. In a previous paper (Bodner and Prelec, 1997), we described how the model of a utility maximizing individual could be expanded to include diagnostic utility as a distinct source of satisfaction. We review the basic elements of that proposal here.
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The successful completion of a ritual before an important task signals to an individual that he or she is competent and capable of being successful on the ensuing task.
“In other words, the successful completion of a ritual before an important task has the function of signaling to an individual that he or she is competent and capable of being successful on the ensuing task (for a general account of self-signaling on action and decision making, see Bodner & Prelec, 2003).”
From The Psychology of Rituals: An Integrative Review and Process-Based Framework (2018) · cites this paper as Bodner & Prelec, 2003
Cites
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Do Investors Value Sustainability? A Natural Experiment Examining Ranking and Fund Flows
HARTZMARK, S. M., & SUSSMAN, A. B. (2019) · The Journal of Finance · doi:10.1111/jofi.12841 · Cited by 1,607 · see citing works
The Psychology of Rituals: An Integrative Review and Process-Based Framework
Hobson, N. M., Schroeder, J., Risen, J. L., Xygalatas, D., & Inzlicht, M. (2018) · Personality and Social Psychology Review · doi:10.1177/1088868317734944 · Cited by 354 · see citing works
Man Versus Machine: Resisting Automation in Identity-Based Consumer Behavior
Leung, E., Paolacci, G., & Puntoni, S. (2018) · Journal of Marketing Research · doi:10.1177/0022243718818423 · Cited by 285 · see citing works
Computational substrates of norms and their violations during social exchange
Xiang, T., Lohrenz, T., & Montague, P. R. (2013) · The Journal of Neuroscience · doi:10.1523/jneurosci.1642-12.2013 · Cited by 197 · see citing works
Grewal, L., Stephen, A. T., & Coleman, N. V. (2019) · Journal of Marketing Research · doi:10.1177/0022243718821960 · Cited by 151 · see citing works
- Authors
- Bodner, R., & Prelec, D.
- Venue
- The Psychology of Economic Decisions
- Publisher
- Oxford University PressOxford
- Published
- 2003-02-13
- Pages
- 105-124
- OpenAlex
- W43829762
- Cited by
- 258
- References
- 4
- Citations by year
- 2026: 11 · 2025: 14 · 2024: 11 · 2023: 15 · 2022: 11 · 2021: 21 · 2020: 25 · 2019: 23 · 2018: 22 · 2017: 18 · 2016: 18 · 2015: 12 · 2014: 12 · 2013: 8 · 2012: 10
- FWCI
- 6.77
- Type
- book chapter
- Language
- en
- Open access
- closed
- Topics
- Social Sciences › Decision Sciences › General Decision Sciences › Decision-Making and Behavioral Economics
- Social Sciences › Economics, Econometrics and Finance › Economics and Econometrics › Economic and Environmental Valuation
- Social Sciences › Safety Research › Experimental Behavioral Economics Studies
- Keywords
- self-signaling, diagnostic value, preference revelation, utility maximization, decision-making, self-knowledge, preference elicitation
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