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Cited by 1,288

The DOI matches its Crossref record; 1 of the 1 references it cites were found in a registry or an index.

The relationship between customer loyalty and customer satisfaction

Bowen, John T., Chen, Shiang‐Lih·2001·International Journal of Contemporary Hospitality Management

Abstract

Develops and implements a method for hotels to identify attributes that will increase customer loyalty. Other hotels can replicate the methodology used in this study. The study makes the uses of the hotel’s database to draw samples for both focus groups and a mail survey. Based on 564 completed surveys from hotel guests, the authors found the relationship between customer satisfaction and customer loyalty was non‐linear. The authors use the data to develop internal benchmarks for the hotel based on scores that were representative of loyal customers. The study makes use of the hotel’s database to draw samples for both focus groups and a mail survey.

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Crossref · 10.1108/09596110110395893

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Metadata

Authors
Bowen, J. T., & Chen, S.
Venue
International Journal of Contemporary Hospitality Management
Publisher
Emerald
Published
2001-09-01
Volume
13
Issue
5
Pages
213-217
ISSN
0959-6119 (ISSN-L)
OpenAlex
W2094598600
Cited by
1,288
References
1
FWCI
9.71
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: The relationship between customer loyalty and customer satisfaction. https://app.cochat.ai/papers/10.1108/09596110110395893
The paper
Bowen, J. T., & Chen, S. (2001). The relationship between customer loyalty and customer satisfaction. International Journal of Contemporary Hospitality Management. https://doi.org/10.1108/09596110110395893

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.