Cited by 682Media Influence and HealthEmpathy and Medical EducationNarrative Theory and Analysis

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Narratives and Cancer Communication

Green, Melanie C.·2006·Journal of Communication

DOI 10.1111/j.1460-2466.2006.00288.x

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Abstract

Narratives can be an effective means of communicating cancer-related information. Transportation into narrative worlds, or immersion into a story, is a primary mechanism of narrative persuasion (Green & Brock, 2000, 2002). Transportation theory extends the domain of traditional message effects theories, as well as providing mechanisms for behavior change. Transporting narratives can both change beliefs and motivate action, and may be particularly useful for conveying cancer information because they reduce counterarguments (and thus help individuals overcome barriers to treatment seeking); facilitate the mental simulation of unknown, difficult, or frightening procedures (e.g., screening); provide role models for behavior change; and create strong attitudes that are based on both cognition and emotion.

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Authors: Green, M. C.
Affiliations: University of North Carolina at Chapel Hill (US)
Corresponding author: Green, Melanie C.
ORCID: Green, Melanie C.
Venue: Journal of Communication
Publisher: Oxford University Press (OUP)
Published: 2006-08-01
Volume: 56
Issue: suppl_1
Pages: S163-S183
ISSN: 0021-9916 (ISSN-L)
1460-2466
DOI: 10.1111/j.1460-2466.2006.00288.x
OpenAlex: W2103939361
Cited by: 682
References: 75
Citations by year: 2026: 21 · 2025: 33 · 2024: 35 · 2023: 39 · 2022: 43 · 2021: 37 · 2020: 50 · 2019: 53 · 2018: 34 · 2017: 46 · 2016: 39 · 2015: 31 · 2014: 28 · 2013: 98 · 2012: 30
FWCI: 230.39
Type: journal article
Language: en
Open access: closed
Licence: doi.wiley.com/10.1002/tdm_license_1.1 (tdm, 3318 d)
Locations: Journal of Communication (publishedVersion)
Funders: National Cancer Institute
Topics: Social Sciences › Communication › Media Influence and Health
Health Sciences › Medicine › Psychiatry and Mental health › Empathy and Medical Education
Social Sciences › Arts and Humanities › Literature and Literary Theory › Narrative Theory and Analysis
Keywords: narrative persuasion, transportation theory, cancer communication, health communication, treatment seeking, cancer screening, mental simulation, role models, health behavior change, affective attitudes

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