The DOI matches its Crossref record; 5 of the 5 references it cites were found in a registry or an index.
The Entrepreneurship Process in Base of the Pyramid Markets: The Case of Multinational Enterprise/Nongovernment Organization Alliances
Abstract
Although base of the pyramid markets are significant sources of entrepreneurial opportunities, the nature of entrepreneurship in these markets is not well understood. Additionally, these markets remain largely underserved by multinational enterprises (MNEs). Given theoretical and practical gaps associated with these issues, we integrate entrepreneurship, institutional, and network theories to discuss how the entrepreneurship process of MNEs is negatively affected in base of the pyramid markets. We then explain how partnerships with nongovernment organizations (NGOs) can offset such negative effects due to NGOs‘ high degree of localized knowledge, social embeddedness within multiple informal networks, and ambidexterity in dealing with diverse stakeholder groups. Both economic and social benefits can result from such partnerships.
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“What is glossed over in the analysis is that profits are still being generated in these frugal value chains, but NGOs facilitate the capture of profits by corporate partners, rather than allowing them to be absorbed by local manufacturers, wholesalers and traders within local communities.”
From Cannibalizing the Informal Economy: Frugal Innovation and Economic Inclusion in Africa (2018) · cites this paper as Webb et al. 2010
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Cites
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Portes, A., & Sensenbrenner, J. (1993) · American Journal of Sociology · doi:10.1086/230191 · Cited by 3,493 · cited 1×
“With increasing embeddedness, networks become characterized by shared rules, routines, values, norms, beliefs, and supporting apparatuses that are different from those in the overarching society (Portes & Sensenbrenner, 1993; Webb et al., 2009).”
BackgroundTeegen, H., Doh, J. P., & Vachani, S. (2004) · Journal of International Business Studies · doi:10.1057/palgrave.jibs.8400112 · Cited by 682
Cited by
Building Inclusive Markets in Rural Bangladesh: How Intermediaries Work Institutional Voids
Mair, J., Martí, I., & Ventresca, M. J. (2012) · Academy of Management Journal · doi:10.5465/amj.2010.0627 · Cited by 1,207
The Influence of Formal and Informal Institutional Voids on Entrepreneurship
Webb, J. W., Khoury, T. A., & Hitt, M. A. (2020) · Entrepreneurship Theory and Practice · doi:10.1177/1042258719830310 · Cited by 411
Self-citationCapital is not enough: Innovation in developing economies
Bradley, S. W., McMullen, J. S., Artz, K., & Simiyu, E. M. (2012) · Journal of Management Studies · doi:10.1111/j.1467-6486.2012.01043.x · Cited by 375
Gualandris, J., Klassen, R. D., Vachon, S., & Kalchschmidt, M. (2015) · Journal of Operations Management · doi:10.1016/j.jom.2015.06.002 · Cited by 365
The opportunity not taken: The occupational identity of entrepreneurs in contexts of poverty
Slade Shantz, A., Kistruck, G., & Zietsma, C. (2018) · Journal of Business Venturing · doi:10.1016/j.jbusvent.2018.02.003 · Cited by 202
Self-citationParmigiani, A., & Rivera‐Santos, M. (2015) · Journal of Operations Management · doi:10.1016/j.jom.2014.10.007 · Cited by 192
Cannibalizing the Informal Economy: Frugal Innovation and Economic Inclusion in Africa
Meagher, K. (2018) · The European Journal of Development Research · doi:10.1057/s41287-017-0113-4 · Cited by 175
Sustainability value creation in frugal contexts to foster Sustainable Development Goals
Arnold, M. G. (2018) · Business Strategy & Development · doi:10.1002/bsd2.36 · Cited by 53
Remote (Dis)engagement: Shifting Corporate Risk to the ‘Bottom of the Pyramid’
Roll, K., Dolan, C., & Rajak, D. (2021) · Development and Change · doi:10.1111/dech.12669 · Cited by 10
Pillai, K. G., Nair, S. R., Zahoor, N., & Khan, Z. (2024) · Management International Review · doi:10.1007/s11575-024-00547-3 · Cited by 8
“However, the SEs that operate in such markets are often adept at dealing with these conditions and use their social capital via personal relationships, mutual trust, and reciprocity to negotiate the institutional voids (Webb et al., 2010).”
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Metadata
- Authors
- Webb, J. W., Kistruck, G. M., Ireland, R. D., & Ketchen, D. J.
- Venue
- Entrepreneurship Theory and Practice
- Publisher
- SAGE Publications
- Published
- 2009-05-01
- Volume
- 34
- Issue
- 3
- Pages
- 555-581
- ISSN
- 1042-2587 (ISSN-L)
- 1540-6520
- OpenAlex
- W1972444434
- Cited by
- 430
- References
- 5
- FWCI
- 45.57
- Type
- journal article
- Language
- en
- Open access
- closed
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