The DOI matches its Crossref record; 2 of the 2 references it cites were found in a registry or an index.
Do Consumers Care about Ethics? Willingness to Pay for Fair‐Trade Coffee
Abstract
Consumers’ buying behavior is not consistent with their positive attitude toward ethical products. In a survey of 808 Belgian respondents, the actual willingness to pay for fair‐trade coffee was measured. It was found that the average price premium that the consumers were willing to pay for a fair‐trade label was 10%. Ten percent of the sample was prepared to pay the current price premium of 27% in Belgium. Fair‐trade lovers (11%) were more idealistic, aged between 31 and 44 years and less “conventional.” Fair‐trade likers (40%) were more idealistic but sociodemographically not significantly different from the average consumer.
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Cites
Implicit social cognition: Attitudes, self-esteem, and stereotypes
Greenwald, A. G., & Banaji, M. R. (1995) · Psychological Review · doi:10.1037/0033-295x.102.1.4 · Cited by 6,682
Do consumers really care about corporate responsibility? Highlighting the attitude—behaviour gap
Boulstridge, E., & Carrigan, M. (2000) · Journal of Communication Management · doi:10.1108/eb023532 · Cited by 559
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Grunert, K. G., Hieke, S., & Wills, J. (2014) · Food Policy · doi:10.1016/j.foodpol.2013.12.001 · Cited by 1,334
An exploratory study into the factors impeding ethical consumption
Bray, J., Johns, N., & Kilburn, D. (2011) · Journal of Business Ethics · doi:10.1007/s10551-010-0640-9 · Cited by 891
Meta-analysis of consumers' willingness to pay for sustainable food products
Li, S., & Kallas, Z. (2021) · Appetite · doi:10.1016/j.appet.2021.105239 · Cited by 359
Jacobs, K., Petersen, L., Hörisch, J., & Battenfeld, D. (2018) · Journal of Cleaner Production · doi:10.1016/j.jclepro.2018.07.320 · Cited by 330
Metadata
- Authors
- DE PELSMACKER, P., DRIESEN, L., & RAYP, G.
- Venue
- Journal of Consumer Affairs
- Publisher
- Wiley
- Published
- 2005-09
- Volume
- 39
- Issue
- 2
- Pages
- 363-385
- ISSN
- 0022-0078 (ISSN-L)
- 1745-6606
- OpenAlex
- W2137868534
- Cited by
- 1,361
- References
- 2
- FWCI
- 69.60
- Type
- journal article
- Language
- en
- Open access
- closed
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
