Digital transformation of business models-best practice, enablers, and roadmap
Open accessAbstract
The purpose of this paper is to clarify the definition of digital transformation (DT) and to introduce a structured approach with phases, activities and results. Our research is based on a literature review which provides insight into the basic understanding of DT. Examples complete the research and show the practical application of DT. The main findings are that although DT is a widely known concept, an approach for the structured DT of business models is missing. The paper offers a clear definition of the DT of business models and phases for the DT of business models. Moreover, the paper offers examples of enablers and DT.
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Schallmo et al. [50] developed a roadmap for digital transformation for the I4.0 transition that consists of five phases.
“Partially revising the extant literature, Schallmo et al. [50] developed a roadmap for digital transformation for the I4.0 transition that consists of the following five phases:”
From Digital Transformation Models for the I4.0 Transition: Lessons from the Change Management Literature (2021) · cites this paper as [50]
The Research design (p. 7) lists five phases, and the concluding passage (p. 14) calls this an integrated five-phase roadmap for digital transformation of business models. The paper does not present it specifically as a roadmap for the Industry 4.0 transition; that qualification goes beyond what the cited passages support. (LLM, conf=0.86)
Experimental — accuracy not yet measuredSchallmo et al. applied the first phase of their model to a digital transformation project carried on the elevator technology division of a German industry group.
“The authors applied the first phase of their model to a digital transformation project carried on the elevator technology division of a German industry group.”
From Digital Transformation Models for the I4.0 Transition: Lessons from the Change Management Literature (2021) · cites this paper as [50]
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Cites
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Research works printed but not linked: 2
- Mazzone, DM (2014). Digital or Death: Digital Transformation -The Only Choice for Business to Survive Smash and Conquer. (1st ed.). Mississauga, Ontario: Smashbox Consulting Inc.
- Thomas, DKMJ (2014). Design und entwicklung der business model-innovation. In Kompendium Gesch€ aftsmodell-Innovation: Grundlagen, aktuelle Ans€ atze und Fall- beispiele zur erfolgreichen Gesch€ aftsmodell-Innovation, DR Schallmo (Ed.). New York: Springer-Verlag.
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Hanelt, A., Bohnsack, R., Marz, D., & Antunes Marante, C. (2021) · Journal of Management Studies · doi:10.1111/joms.12639 · Cited by 2,550 · see citing works
Digital transformation maturity: A systematic review of literature
Teichert, R. (2019) · Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis · doi:10.11118/actaun201967061673 · Cited by 380 · see citing works
Digital Transformation Models for the I4.0 Transition: Lessons from the Change Management Literature
Bellantuono, N., Nuzzi, A., Pontrandolfo, P., & Scozzi, B. (2021) · Sustainability · doi:10.3390/su132312941 · Cited by 146 · see citing works
“Partially revising the extant literature, Schallmo et al. [50] developed a roadmap for digital transformation for the I4.”
MethodThe Extended Digital Maturity Model
Haryanti, T., Rakhmawati, N. A., & Subriadi, A. P. (2023) · Big Data and Cognitive Computing · doi:10.3390/bdcc7010017 · Cited by 84 · see citing works
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Kargas, A., Drosos, D., Gkika, E., Komisopoulos, F., Katsianis, D., Andriopoulos, A., Chaniotaki, E., Rokkas, T., Argyroulis, V., Filios, S., et al. (2026) · Corporate and Business Strategy Review · doi:10.22495/cbsrv7i2art7 · Cited by 3 · see citing works
- Authors
- SCHALLMO, D., WILLIAMS, C. A., & BOARDMAN, L.
- Affiliations
- University of Applied Sciences Ulm, Prittwitzstrasse 10, 89075 Ulm, Germany
- Ulm University, Helmholtzstraße 16, 89081 Ulm, Germany
- Corresponding author
- SCHALLMO, DANIEL
- ORCID
- SCHALLMO, DANIEL
- Venue
- International Journal of Innovation Management
- Publisher
- World Scientific Pub Co Pte Ltd
- Published
- 2017-12
- Volume
- 21
- Issue
- 08
- Pages
- 1740014
- ISSN
- 1363-9196 (ISSN-L)
- 1757-5877
- OpenAlex
- W2773244815
- Cited by
- 655
- References
- 14
- Citations by year
- 2026: 39 · 2025: 79 · 2024: 105 · 2023: 130 · 2022: 108 · 2021: 101 · 2020: 60 · 2019: 32 · 2018: 1
- FWCI
- 39.96
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- cc-by
- Locations
- International Journal of Innovation Management (publishedVersion, cc-by)
- RePEc: Research Papers in Economics (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Management of Technology and Innovation › Digital Innovation in Industries
- Social Sciences › Business, Management and Accounting › Strategy and Management › Business Strategies and Innovation
- Physical Sciences › Engineering › Industrial and Manufacturing Engineering › Digital Transformation in Industry
- Keywords
- digital transformation, business models, digital business models, transformation phases, transformation roadmap, best practices
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