Me, My Echo Chamber, and I: Introspection on Social Media Polarization
Open accessAbstract
Homophily - our tendency to surround ourselves with others who share our perspectives and opinions about the world - is both a part of human nature and an organizing principle underpinning many of our digital social networks. However, when it comes to politics or culture, homophily can amplify tribal mindsets and produce "echo chambers" that degrade the quality, safety, and diversity of discourse online. While several studies have empirically proven this point, few have explored how making users aware of the extent and nature of their political echo chambers influences their subsequent beliefs and actions. In this paper, we introduce Social Mirror, a social network visualization tool that enables a sample of Twitter users to explore the politically-active parts of their social network. We use Social Mirror to recruit Twitter users with a prior history of political discourse to a randomized experiment where we evaluate the effects of different treatments on participants' i) beliefs about their network connections, ii) the political diversity of who they choose to follow, and iii) the political alignment of the URLs they choose to share. While we see no effects on average political alignment of shared URLs, we find that recommending accounts of the opposite political ideology to follow reduces participants» beliefs in the political homogeneity of their network connections but still enhances their connection diversity one week after treatment. Conversely, participants who enhance their belief in the political homogeneity of their Twitter connections have less diverse network connections 2-3 weeks after treatment. We explore the implications of these disconnects between beliefs and actions on future efforts to promote healthier exchanges in our digital public spheres.
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Combating social media's echo chamber effect through active exposure to diverse perspectives and networks represents a viable individual-level strategy for addressing the deepfake problem.
“Thus, combating social media's echo chamber effect through an active exposure to diverse perspectives and networks also represents a viable individual-level strategy for addressing the deepfake problem (Cinelli et al., 2021; Gillani et al., 2018).”
From Deepfakes: Deceptions, mitigations, and opportunities (2023) · cites this paper as Gillani et al., 2018
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Dessart, L., Covà, B., & Davignon, N. (2024) · Journal of Consumer Affairs · doi:10.1111/joca.12594 · Cited by 3 · see citing works
Early morning hour and evening usage habits increase misinformation-spread
Stockinger, E., Gallotti, R., & Hausladen, C. I. (2024) · Scientific Reports · doi:10.1038/s41598-024-69447-8 · Cited by 4 · see citing works
Investigating Echo-Chambers in Decentralized Social Networks: A Mastodon Case Study
Huitema, I. R., Oskooei, A. R., Aktaş, M. S., & Riveni, M. (2025) · Studies in computational intelligence · doi:10.1007/978-3-031-82431-9_26 · Cited by 3 · see citing works
Makama, F. T., James, S. A., & Makama, E. F. (2025) · Cogent Social Sciences · doi:10.1080/23311886.2025.2518437 · Cited by 5 · see citing works
Social Influence Leads to the Formation of Diverse Local Trends
Epstein, Z. G., Groh, M., Dubey, A., & Pentland, A. (2021) · Proceedings of the ACM on Human-Computer Interaction · doi:10.1145/3479553 · Cited by 3 · see citing works
Influence and performance of user similarity metrics in followee prediction
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Superdiversity: New paths for social sciences in the upcoming future
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Twitter polarity and computational propaganda: the case of the Woman, Life, Freedom movement in Iran
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Breaking the Loop: Causal Learning to Mitigate Echo Chambers in Social Networks
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Polarisation: the new 'superword'. Meanings and current uses in English and Spanish
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Linking the Dynamics of User Stance to the Structure of Online Discussions
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A Novel Framework for Evaluating Polarization in Online Social Networks
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How article category in Wikipedia determines the heterogeneity of its editors
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Positive Communities on Signed Graphs That Are Not Echo Chambers: A Clique-Based Approach
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A Review of Group Polarization Research from a Dynamics Perspective
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Concluding Remarks and Challenges
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DE-POLARIZING BY COLORING, REASONING BY CURATING
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- Authors
- Gillani, N., Yuan, A., Saveski, M., Vosoughi, S., & Roy, D.
- Affiliations
- Massachusetts Institute of Technology (US)
- Venue
- Proceedings of the 2018 World Wide Web Conference on World Wide Web - WWW '18
- Publisher
- ACM Press
- Published
- 2018
- Pages
- 823-831
- OpenAlex
- W4300918441
- Cited by
- 117
- References
- 29
- Citations by year
- 2026: 9 · 2025: 20 · 2024: 17 · 2023: 11 · 2022: 20 · 2021: 17 · 2020: 15 · 2019: 4 · 2018: 4
- FWCI
- 38.61
- Type
- conference paper
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- International World Wide Web Conference (WWW) (publishedVersion, cc-by)
- Topics
- Social Sciences › Communication › Social Media and Politics
- Social Sciences › Sociology and Political Science › Misinformation and Its Impacts
- Social Sciences › Sociology and Political Science › Media Influence and Politics
- Keywords
- echo chambers, political homophily, social network visualization, Twitter, political polarization, network diversity, social mirror, online political discourse, public sphere
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
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