An investigation of the relationships between beliefs about an object and the attitude toward that object
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Results of studies have generally supported the hypothesized relation between salient beliefs and attitudes, although the magnitude of this relation has sometimes been disappointing.
“The results have generally supported the hypothesized relation between salient beliefs and attitudes, although the magnitude of this relation has sometimes been disappointing.”
From The theory of planned behavior (1991) · cites this paper as Fishbein, 1963
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The theory of planned behavior
Ajzen, I. (1991) · Organizational Behavior and Human Decision Processes · doi:10.1016/0749-5978(91)90020-t · Cited by 90,587 · see citing works
Attitude-behavior relations: A theoretical analysis and review of empirical research
Ajzen, I., & Fishbein, M. (1977) · Psychological Bulletin · doi:10.1037/0033-2909.84.5.888 · Cited by 7,611 · see citing works
Self-citationAre Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?
Mitchell, A. A., & Olson, J. C. (1981) · Journal of Marketing Research · doi:10.2307/3150973 · Cited by 1,472 · see citing works
Costa-Font, M., Gil, J. M., & Traill, W. B. (2008) · Food Policy · doi:10.1016/j.foodpol.2007.07.002 · Cited by 543 · see citing works
A New Model for Predicting Behavioral Intentions: An Alternative to Fishbein
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Hajli, N., & Lin, X. (2016) · Journal of Business Ethics · doi:10.1007/s10551-014-2346-x · Cited by 321 · see citing works
Gratifications Sought and Media Exposure: An Expectancy Value Model
PALMGREEN, P., & RAYBURN, J. D. (1982) · Communication Research · doi:10.1177/009365082009004004 · Cited by 231 · see citing works
Schomerus, G., Matschinger, H., & Angermeyer, M. C. (2009) · Psychological Medicine · doi:10.1017/s0033291709005832 · Cited by 144 · see citing works
Antecedents of Instrumental Interpersonal Help-Seeking: An Integrative Review
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van Boom, W. H., van der Rest, J.-P. I., van den Bos, K., & Dechesne, M. (2020) · Social Justice Research · doi:10.1007/s11211-020-00348-7 · Cited by 23 · see citing works
“With the estimated utilities per attribute level per participant, an additive utility model (Fishbein, 1963) was used to determine the utility each participant assigned to each of the three hotel concepts in the fixed (“holdout”) task: where Xki = dummy variable indicates the presence of an…”
MethodConsumers' behavioral intention toward online shopping in the <scp>post‐COVID</scp>‐19 period
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- Authors
- Fishbein, M.
- Corresponding author
- Fishbein, Martin
- Venue
- Human Relations
- Publisher
- SAGE Publications
- Published
- 1963-08
- Volume
- 16
- Issue
- 3
- Pages
- 233-239
- ISSN
- 0018-7267 (ISSN-L)
- 1741-282X
- OpenAlex
- W2103591548
- Cited by
- 1,652
- References
- 0
- Citations by year
- 2026: 36 · 2025: 40 · 2024: 38 · 2023: 60 · 2022: 45 · 2021: 64 · 2020: 85 · 2019: 63 · 2018: 59 · 2017: 46 · 2016: 57 · 2015: 68 · 2014: 70 · 2013: 53 · 2012: 71
- FWCI
- 83.62
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Human Relations (publishedVersion)
- Topics
- Social Sciences › Sociology and Political Science › Social and Intergroup Psychology
- Social Sciences › Decision Sciences › Management Science and Operations Research › Psychometric Methodologies and Testing
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior in Brand Consumption and Identification
- Keywords
- attitude formation, object evaluation
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Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
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