The DOI matches its Crossref record; 6 of the 6 references it cites were found in a registry or an index.
Psychological Predictors of Television Viewing Motivation
Abstract
Our objective was to explore the psychological origins of media gratifications by examining how pertinent psychological variables, based on McGuire's paradigm, help explain television viewing motivation. Hierarchical multiple regression of responses from a quota sample of 331 persons showed that psychological antecedents and control variables helped predict viewing motivation. Parasocial interaction, anxiety, creativity, and sensation seeking's disinhibition dimension were the most substantial predictors, along with television affinity and exposure. We discussed the implications of these findings.
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Cites
Generalized expectancies for internal versus external control of reinforcement.
Rotter, J. B. (1966) · Psychological Monographs: General and Applied · doi:10.1037/h0092976 · Cited by 21,937
Cacioppo, J. T., & Petty, R. E. (1982) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.42.1.116 · Cited by 5,359
On the Use of the Mass Media for Important Things
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Self-citationThe Role of Theory in Uses and Gratifications Studies
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Ritualized and Instrumental Television Viewing
Rubin, A. M. (1984) · Journal of Communication · doi:10.1111/j.1460-2466.1984.tb02174.x · Cited by 679
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Cited by
Papacharissi, Z., & Rubin, A. M. (2000) · Journal of Broadcasting & Electronic Media · doi:10.1207/s15506878jobem4402_2 · Cited by 1,826
Self-citationParasocial Interaction: A Review of the Literature and a Model for Future Research
Giles, D. C. (2002) · Media Psychology · doi:10.1207/s1532785xmep0403_04 · Cited by 1,245
Understanding the appeal of user-generated media: a uses and gratification perspective
Shao, G. (2009) · Internet Research · doi:10.1108/10662240910927795 · Cited by 1,162
Uses and Grats 2.0: New Gratifications for New Media
Sundar, S. S., & Limperos, A. M. (2013) · Journal of Broadcasting & Electronic Media · doi:10.1080/08838151.2013.845827 · Cited by 1,070
Labrecque, L. I. (2014) · Journal of Interactive Marketing · doi:10.1016/j.intmar.2013.12.003 · Cited by 971
Metadata
- Authors
- CONWAY, J. C., & RUBIN, A. M.
- Venue
- Communication Research
- Publisher
- SAGE Publications
- Published
- 1991-08
- Volume
- 18
- Issue
- 4
- Pages
- 443-463
- ISSN
- 0093-6502 (ISSN-L)
- 1552-3810
- OpenAlex
- W2107917331
- Cited by
- 332
- References
- 6
- FWCI
- 67.18
- Type
- journal article
- Language
- en
- Open access
- closed
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