Platform-Capital’s ‘App-etite’ for Control: A Labour Process Analysis of Food-Delivery Work in Australia
Abstract
This qualitative case study adopts a labour process analysis to unpack the distinctive features of capital’s control regimes in the food-delivery segment of the Australian platform-economy and assesses labour agency in response to these. Drawing upon worker experiences with the Deliveroo and UberEATS platforms, it is shown how the labour process controls are multi-facetted and more than algorithmic management, with three distinct features standing out: the panoptic disposition of the technological infrastructure, the use of information asymmetries to constrain worker choice, and the obfuscated nature of their performance management systems. Combined with the workers’ precarious labour market positions and the Australian political-economic context, only limited, mainly individual, expressions of agency were found.
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Previous studies among gig workers have reported that algorithmic task allocation often results in job insecurity.
“Previous studies among gig workers have further reported that algorithmic task allocation also often results in job insecurity, (Griesbach et al., 2019;Lehdonvirta, 2018;Veen et al., 2019;Wood, Graham, Lehdonvirta, & Hjorth, 2019)”
From Algorithms as work designers: How algorithmic management influences the design of jobs (2022) · cites this paper as Veen et al., 2019
The strong impact of customer satisfaction ratings has been associated with workers' perception of job insecurity.
“The strong impact of these ratings, largely questioned about their volatility, the reliability and validity (Gerber & Krzywdzinski, 2019;Greenwood, Adjerid, & Angst, 2019;Luca & Zervas, 2016;Orlikowski & Scott, 2013;Rosenblat, Levy, Barocas, & Hwang, 2017), has been associated with workers' perception of job insecurity (Curchod et al., 2019;Veen et al., 2019).”
From Algorithms as work designers: How algorithmic management influences the design of jobs (2022) · cites this paper as Veen et al., 2019
Algorithmic performance management is positively associated with job insecurity.
“Job insecurity (+)”
From Algorithms as work designers: How algorithmic management influences the design of jobs (2022) · cites this paper as Veen et al. (2019)
These ethical issues may be the tip of the iceberg when considering the wider literature on OLPs and their use of algorithmic HRM to automate HR decisions.
“These issues may be the tip of the iceberg when considering the wider literature on OLPs and their use of algorithmic HRM to automate HR decisions (Gal et al., 2020;Newlands, 2020;Veen et al., 2020).”
From Algorithmic human resource management: Synthesizing developments and cross-disciplinary insights on digital HRM (2021) · cites this paper as Veen et al., 2020
Cites
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Algorithms as work designers: How algorithmic management influences the design of jobs
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“…research outlines that the tension between flexibility and control unfold in different types of digital work platforms (Möhlmann et al., 2020; Veen et al., 2020), future research could investigate how it may unfold differently between work platforms built upon onsite work, such as Uber, and…”
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“Workers are put at the mercy of processes they have little control or recourse over (Loi et al. 2020, Veen et al., 2020; Purcell and Brook 2020; Joyce and Stuart 2021).”
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- Authors
- Veen, A., Barratt, T., & Goods, C.
- Affiliations
- The University of Sydney (AU)
- Edith Cowan University (AU)
- The University of Western Australia (AU)
- Corresponding author
- Veen, Alex
- Venue
- Work, Employment and Society
- Publisher
- SAGE Publications
- Published
- 2019-03-25
- Volume
- 34
- Issue
- 3
- Pages
- 388-406
- ISSN
- 0950-0170 (ISSN-L)
- 1469-8722
- OpenAlex
- W2925236077
- Cited by
- 657
- References
- 1
- Citations by year
- 2026: 116 · 2025: 105 · 2024: 98 · 2023: 116 · 2022: 105 · 2021: 83 · 2020: 26 · 2019: 8
- FWCI
- 111.49
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Work Employment and Society (publishedVersion)
- UWA Profiles and Research Repository (UWA) (submittedVersion)
- Research Online (Edith Cowan University) (submittedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Topics
- Social Sciences › Sociology and Political Science › Digital Economy and Work Transformation
- Social Sciences › Business, Management and Accounting › Industrial relations › Legal and Labor Studies
- Social Sciences › Safety Research › Employment, Labor, and Gender Studies
- Keywords
- platform work, food delivery, labor process, algorithmic management, information asymmetry, performance management, precarious employment, worker agency, Deliveroo, platform capitalism
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