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Cited by 438

The DOI matches its Crossref record; 2 of the 2 references it cites were found in a registry or an index.

Customer Integration and Value Creation: Paradigmatic Traps and Perspectives

Vargo, Stephen L.·2008·Journal of Service Research

Abstract

This commentary uses the Customer Integration—Facilities, Transformation, Use (CI-FTU) framework of Moeller as a platform for discussing two nested challenges in the development of service-dominant (S-D) logic. The first is the potency of the traditional, goods-dominant (G-D) logic paradigm, including the pitfalls of using its lexicon for describing a transcending logic. The second is the related need to develop a broader perspective for understanding value creation than is apparent in traditional conceptualizations or in the CI-FTU conceptualization. In addition, the challenge of isolating S-D logic in its rapid evolution beyond G-D logic is discussed.

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Metadata

Authors
Vargo, S. L.
Venue
Journal of Service Research
Published
2008-10-22
Volume
11
Issue
2
Pages
211-215
ISSN
  • 1094-6705 (ISSN-L)
  • 1552-7379
OpenAlex
W2014143923
Cited by
438
References
2
FWCI
58.68
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Customer Integration and Value Creation: Paradigmatic Traps and Perspectives. https://app.cochat.ai/papers/10.1177/1094670508324260
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Vargo, S. L. (2008). Customer Integration and Value Creation: Paradigmatic Traps and Perspectives. Journal of Service Research. https://doi.org/10.1177/1094670508324260

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.