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Cited by 18Body Image and Dysmorphia StudiesImpact of Technology on AdolescentsConsumer Perception and Purchasing Behavior

The DOI matches its Crossref record; 58 of the 58 references it cites were found in a registry or an index.

Online selfie behavior and consideration of cosmetic surgery in teenage girls: The mediating roles of appearance comparisons and body dissatisfaction

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Li, Yunduan, Chen, Hong, Zou, Yan, Guo, Yanshuo, Gao, Liying, Xu, Xinyu·2025·PLOS ONE
DOI 10.1371/journal.pone.0318245PMC PMC11801714
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Abstract

Although cosmetic surgery can repair functional impairments caused by deformities, improve appearance, and enhance self-esteem, it also carries certain risks, complications, and even death. To reduce the risks to life and property caused by repetitive or inappropriate procedures, it is important to identify the prerequisites that lead individuals to pursue cosmetic surgery. Some studies have shown a significant association between selfies and cosmetic surgery consideration, with prior research focusing on offline selfie behaviors rather than the relationship between online selfies (including posting and viewing selfies) and consideration of cosmetic surgery. From the perspective of online selfie behaviors, this study explores the relationship between online selfie behaviors and consideration of cosmetic surgery, as well as its internal mechanisms. The study included 762 teenage girls with an average age of 16.85 years who completed the Online Selfie Behavior, Appearance Comparison, Body Dissatisfaction, and Consideration of Cosmetic Surgery scales. Structural equation modeling (SEM) was used to examine the direct and indirect relationships between posting or viewing selfies and willingness to undergo cosmetic surgery. The results of the current study indicate that viewing selfies on social media, rather than posting them, is a key factor affecting consideration of cosmetic surgery, and this influence occurs directly or indirectly through appearance comparison and body dissatisfaction. This suggests that in the current era of frequent social media activities, a more relaxed social and cultural environment and diverse aesthetic standards are necessary. Parents and educational psychologists should focus on guiding girls to develop positive body image, carefully considering the impact of selfie images on body dissatisfaction in teenage girls on social media, and the resulting demand for beauty products and cosmetic surgery.

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  1. J Croll, 2005, Body image and adolescents, Chest, 40, 50

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Metadata

Authors
Li, Y., Chen, H., Zou, Y., Guo, Y., Gao, L., & Xu, X.
Affiliations
  • Northwest Normal University (CN)
  • Chongqing Vocational Institute of Engineering (CN)
Corresponding author
Li, Yunduan
ORCID
Venue
PLOS ONE
Publisher
Public Library of Science (PLoS)
Published
2025-02-06
Volume
20
Issue
2
Pages
e0318245
ISSN
1932-6203 (ISSN-L)
DOI
10.1371/journal.pone.0318245
PMC
PMC11801714
OpenAlex
W4407199683
Cited by
8
References
58
Citations by year
2026: 7 · 2025: 1
FWCI
9.45
Type
journal article
Language
en
Open access
Licence
Locations
  • PLoS ONE (publishedVersion, cc-by)
  • PubMed Central (publishedVersion, cc-by)
  • PubMed (publishedVersion)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
Topics
  • Social Sciences › Psychology › Clinical Psychology › Body Image and Dysmorphia Studies
  • Social Sciences › Sociology and Political Science › Impact of Technology on Adolescents
  • Social Sciences › Business, Management and Accounting › Marketing › Consumer Perception and Purchasing Behavior
Keywords
adolescent girls, appearance comparison, body dissatisfaction, social media, self-image, mediating effect, body image
MeSH terms
Body Dissatisfaction, Adolescent, Body Image, Female, Humans, Surveys and Questionnaires, Self Concept, Surgery, Plastic, Social Media

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