Customer Loyalty to Whom? Managing the Benefits and Risks of Salesperson-Owned Loyalty
Palmatier, Robert W., Scheer, Lisa K., Steenkamp, Jan-Benedict E.M.·2007·Journal of Marketing Research
Cited by (553)
Items 501–553 of 553
- Rescuing Relationships: Toward an Understanding of Exchange Relationship Disruption and RecoveryMatthew M. Lastner · 2017
- The multi-dimensionality of trustworthiness of banks midst a confidence crisis : the case of retail banks in ZimbabweMatildah Zungunde · 2018 · Unisa Institutional Repository (University of South Africa)
- … And a Miracle HappensRobert W Hammond · 2017 · Muma Business Review
- An attempt to validate the construct "relationship strength" between a customer and service workerLiliana L. Bove, Felix Mavondo · 2007
- Image is Everything: Information-Seeking of College Students and the Effectiveness of Public Relations EffortsEmily Constance Schubert · 2018 · NDSU Repository (North Dakota State University)
- A Critical Evaluation of the Interplay between Relationship Quality and Pricing Mechanisms in Physicians' Prescription Decision MakingSohail M. Khan · 2018 · Research Repository (University of Gloucestershire)
- THE ROLE OF THE PHARMACEUTICAL SALES REPRESENTATIVE IN THE PHYSICIAN-CUSTOMER S FIRM LOYALTY: IMPLICATIONS FOR MANAGING A STRATEGIC BUSINESS RELATIONSHIP IN AN EMERGING-MARKET CONTEXTTanses Yasemin Gülsoy, Olkan Budak · 2018 · Journal of Global Strategic Management
- Influences of Employees’Adaptability and Service Orientation on Customer Value조성, Gi‐Du Kang, 초필연 · 2014 · Journal of Product Research
- Customer Response to Customer Satisfaction Survey ParticipationKikyoung Park · 2015 · Journal of Product Research
- Differential effects of frontline employee feedback seeking behaviour towards customers in relational exchangesJames Adeniji · 2019 · White Rose eTheses Online (University of Leeds, The University of Sheffield, University of York)
- Effect of Internal Marketing Strategy on Employee Performance among Selected Public Universities in KenyaLydia Muriuki · 2018
- The impact of cultural sensitivity on business growth in the container shipping industryYanir Landenberg · 2019 · Nottingham Trent University's Institutional Repository (Nottingham Trent Repository)
- How the Conflict of Autonomous and Controlled Motivation Influences Sales Controls to Inside Sales Agents' Work OutcomesGonzalo R Conde · 2019
- VerkaufskonzeptionenSönke Albers, Manfred Krafft · 2013 · Springer eBooks
- The Influence of French Higher Education in French-German Business-to-Business Relationships.Oliver Fontaine · 2021
- 顧客価値概念の拡大山本 昭二 · 2008 · Quarterly Journal of Marketing
- Encouraging Supply Chain Networks and Customer Loyalty in Global Supply ChainKijpokin Kasemsap · 2019 · IGI Global eBooks
- Schnittstellenmanagement zwischen Vertrieb und Marketing durch interaktive MarkenführungLars Binckebanck · 2020 · Edition Sales Excellence
- IntroductionManlio Del Giudice, Maria Rosaria Della Peruta · 2016 · Springer eBooks
- The Struggle is Real: Motivating Goal Pursuit by Normalizing DifficultyAlexander B. Park, Rachel Gershon, Marissa A. Sharif · 2022 · SSRN Electronic Journal
- “Eu é que não Ponho meu Cartão de Crédito aí!”: Um Estudo dos Antecedentes da Lealdade no Contexto On-linesMayara Rodrigues Graça Babolim, Evandro Luiz Lopes, Aleixo Fernandes, Marcelo Alex Carvalho, Luis Hernan Contreras Pinochet · 2022 · Revista de Administração IMED
- A Study on the Influence Mechanism of Sales Control on Cross-purchase Intention from the Perspective of Service-sales Ambidexterity in Household IndustryYun Han, Zhitao Chen · 2023 · SHS Web of Conferences
- Organization's response to external disruptive eventsDivya Anand · 2022
- The Struggle is Real: Motivating Goal Pursuit by Normalizing DifficultyMarissa A. Sharif, Rachel Gershon, Alexander B. Park · 2023
- Tüketici Sadakati: Eski Kavrama Yeni YaklaşımVolkan Doğan · 2023 · Pazarlama teorisi ve uygulamaları dergisi
- When Should Firms Delist from a Dominant Gatekeeper Platform?Vaarun Vijairaghavan, Dennis Kundisch, Steffen Zimmermann · 2023 · SSRN Electronic Journal
- A Relação entre Mídias Sociais e Lealdade de Alunos às Instituições de Ensino SuperiorLeonilde da Conceição Silva, Leonardo da Conceição Silva, Leonice da Conceição Silva · 2023 · Revista Ciências Administrativas
- Ecossistema dos serviços contínuos em uso compartilhado: o papel das relações triádicas cogenéticas para o self acionário na cocriação de valor nas experiências de usoChristian Gomes e Souza Munaier · 2022
- Influence de l’Image et de la Valence de l’Experience sur la Fidelite a la MarqueGossé Patrice Kalou, Djakaridja Ouattara · 2023 · European Scientific Journal ESJ
- Analisis Penerapan Strategi Bauran Pemasaran 7P Untuk Peningkatan Kunjungan Rawat Jalan Di RSIA Karunia BundaKomang Hari Kirtana Dasa, Tri Suratmi, Susy Himawati · 2024 · Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI)
- The Impacts of Ethical Sales Behaviour on Customer Loyalty in the Life Insurance Industry in PakistanDildar Khan Jadoon, Awais Qasim, Asia Bibi · 2024 · Journal of Corporate Finance Management and Banking System
- Beyond service: commercial friendship's impact on trust and student loyaltyNiaz Ahmed Bhutto, Syed Aamir Ali Shah, Rana Salman Anwar · 2024 · Journal of Marketing for HIGHER EDUCATION
- Insights into the Complex Relationship Between Independent Manufacturers' Representatives and Their PrincipalsTrond Bergestuen · 2020
- Effects of Supplier Customer Orientation on Buyer Loyalty: A Contingent Process Model Based on Self-Determination TheoryAshwin W. Joshi · 2025 · Journal of Relationship Marketing
- Improving upselling revenue: a longitudinal field studyJihoon Cho · 2025 · Journal of Service Theory and Practice
- Reputation Outcomes in Financial Services: The Case of Insurance CompaniesAnabela Maria Bello da Silveira Baptista de Figueiredo Marcos, Arnaldo Coelho · 2025 · Corporate Reputation Review
- The Effects of Brand Activism on Brand PerformanceLin Zhao · 2025
- Messung der Kundenloyalität und KundenbindungJan-Frederik Engelhardt, Alexander Magerhans · 2025 · WiWi klipp & klar
- 'Retail Business Development Specialists' (RBDS): Understanding customer-facing versus relational performance drivers with Retail-to-Business (R2B) customersChristopher R. Plouffe, Carlos Bauer, Michael Peasley, David Mathis · 2025 · Industrial Marketing Management
- The customer loyalty-revenue linkage: exploring the role of unconventional salesperson traitsAshish Sharma, Jeff S. Johnson, Scott B. Friend · 2026 · Journal of Personal Selling and Sales Management
- The Making-Up-for-Failure Nudge: Framing Subgoals as Opportunities for Redemption Increases Goal PersistenceShannon M. Duncan, Marissa A. Sharif · 2026 · Journal of Marketing
- Digitális transzformáció és stratégiai partnerkapcsolatok a felsőoktatásban: A Debreceni Egyetem kommunikációs gyakorlatának empirikus vizsgálataAnikó Ilona Kiss, Mihály Soós · 2026 · Jelenkori Társadalmi és Gazdasági Folyamatok
- Le rôle de la culpabilité ressentie dans le consentement à payer : application aux achats pour l'enfant et à l'achat de produits alimentaires bioBénédicte de Peyrelongue · 2011
- Étude expérimentale de la disponibilité à payer des consommateurs ˸ une application aux fruits et légumes fraisYoann Graciot · 2017
- Fidélité au programme de fidélité ou fidélité à l’enseigne : l’impact des bénéfices perçus sur l’efficacité des programmes de fidélisationBrahim Idir · 2017
- When does past sales performance predict turnover in contemporary inside and outside sales forces?Youngtak M. Kim, Andrew T. Crecelius, Andrea L. Dixon, Son K. Lam · 2026 · Journal of the Academy of Marketing Science
- How Building Rapport with Sales Personnel Can Lower Consumers’ Shopping Costs: The Power of Consumers’ Sustainable Relationship Building with Sales Personnel and Its Impact on Switching CostSookhyun Kim · 2026 · Springer eBooks
- How frontline incivility shapes transactional and relational selling in retailVolkan Yeniaras, Fulya Açikgöz, Nesenur Altınigne, Meric Cemali · 2026 · Journal of Retailing
- Employee unionization at a customer firm lowers the trade credit it receives from suppliersAoran Hong, Vivek Astvansh, Beibei Wang · 2026 · Journal of Retailing
- Deciphering takeover premiums: what resources of target firms drive takeover premiums?Daoqin Han, Lixun Su, Kaiwen Zhang, Yuan Wen, Dong Liu · 2026 · The Journal of Marketing Theory and Practice
- PKM: A pendulum for consultative-relational sellingAureliano João Branco Pinheiro, Gonçalo Jorge Morais da Costa, Nuno Sotero Alves da Silva · 2011 · Repositório Institucional da Universidade Autónoma de Lisboa (Universidade Autónoma de Lisboa)
- The Investigation of Drivers for Cultivating Interpersonal Relationships with CustomersLei Guo · 2010 · Open Research Exeter (University of Exeter)
- The Role of Trust at the Inter-Personal and Inter-Organisational Levels in Business RelationshipsBahar Ashnai · 2013 · Research Explorer (The University of Manchester)