Cited by 2,370Customer Service Quality and LoyaltyBusiness Strategy and InnovationQuality and Supply Management

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Dyadic Business Relationships within a Business Network Context

Anderson, James C., Håkansson, Håkan, Johanson, Jan·1994·Journal of Marketing

DOI 10.2307/1251912

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Abstract

In business-to-business settings, dyadic relationships between firms are of paramount interest. Recent developments in business practice strongly suggest that to understand these business relationships, greater attention must be directed to the embedded context within which dyadic business relationships take place. The authors provide a means for understanding the connectedness of these relationships. They then conduct a substantive validity assessment to furnish some empirical support that the constructs they propose are sufficiently well delineated and to generate some suggested measures for them. They conclude with a prospectus for research on business relationships within business networks.

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Authors: Anderson, J. C., Håkansson, H., & Johanson, J.
Affiliations: Northwestern University (US)
Uppsala University (SE)
ORCID: Anderson, James C.
Håkansson, Håkan
Venue: Journal of Marketing
Publisher: SAGE Publications
Published: 1994-10
Volume: 58
Issue: 4
Pages: 1-15
ISSN: 0022-2429 (ISSN-L)
1547-7185
DOI: 10.2307/1251912
OpenAlex: W2077820623
Cited by: 2,370
References: 72
Citations by year: 2026: 17 · 2025: 31 · 2024: 43 · 2023: 41 · 2022: 48 · 2021: 50 · 2020: 67 · 2019: 84 · 2018: 72 · 2017: 89 · 2016: 74 · 2015: 104 · 2014: 99 · 2013: 116 · 2012: 146
FWCI: 34.07
Type: journal article
Language: en
Open access: closed
Licence: journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)
Locations: Journal of Marketing (publishedVersion)
Topics: Social Sciences › Business, Management and Accounting › Marketing › Customer Service Quality and Loyalty
Social Sciences › Business, Management and Accounting › Strategy and Management › Business Strategy and Innovation
Social Sciences › Business, Management and Accounting › Management Information Systems › Quality and Supply Management
Keywords: business networks, business-to-business relationships, embeddedness, construct validity

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Dyadic Business Relationships within a Business Network Context

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