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Dyadic Business Relationships within a Business Network Context
Abstract
In business-to-business settings, dyadic relationships between firms are of paramount interest. Recent developments in business practice strongly suggest that to understand these business relationships, greater attention must be directed to the embedded context within which dyadic business relationships take place. The authors provide a means for understanding the connectedness of these relationships. They then conduct a substantive validity assessment to furnish some empirical support that the constructs they propose are sufficiently well delineated and to generate some suggested measures for them. They conclude with a prospectus for research on business relationships within business networks.
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“In other words, firms are embedded in business networks where multiple stakeholders are involved in the value creation process (Adner 2012;Anderson et al. 1994).”
From Stakeholder marketing: theoretical foundations and required capabilities (2015) · cites this paper as Anderson et al. 1994
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Metadata
- Authors
- Anderson, J. C., Håkansson, H., & Johanson, J.
- Affiliations
- Northwestern University (US)
- Uppsala University (SE)
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1994-10
- Volume
- 58
- Issue
- 4
- Pages
- 1-15
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2077820623
- Cited by
- 2,370
- References
- 72
- Citations by year
- 2026: 17 · 2025: 31 · 2024: 43 · 2023: 41 · 2022: 48 · 2021: 50 · 2020: 67 · 2019: 84 · 2018: 72 · 2017: 89 · 2016: 74 · 2015: 104 · 2014: 99 · 2013: 116 · 2012: 146
- FWCI
- 34.07
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Marketing (publishedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Marketing › Customer Service Quality and Loyalty
- Social Sciences › Business, Management and Accounting › Strategy and Management › Business Strategy and Innovation
- Social Sciences › Business, Management and Accounting › Management Information Systems › Quality and Supply Management
- Keywords
- business networks, business-to-business relationships, embeddedness, construct validity
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