Schmuck, Desirée

Misleading Consumers with Green Advertising? An Affect–Reason–Involvement Account of Greenwashing Effects in Environmental Advertising

Schmuck, D., Matthes, J., & Naderer, B. (2018) · Journal of Advertising

Environmental Sustainability in BusinessConsumer Behavior in Brand Consumption and Identification

Cited by 485

Consumers' green involvement and the persuasive effects of emotional versus functional ads

Matthes, J., Wonneberger, A., & Schmuck, D. (2014) · Journal of Business Research

Environmental Sustainability in BusinessConsumer Behavior in Brand Consumption and Identification

Cited by 316

“Looking up and feeling down”. The influence of mobile social networking site use on upward social comparison, self-esteem, and well-being of adult smartphone users

Schmuck, D., Karsay, K., Matthes, J., & Stevic, A. (2019) · Telematics and Informatics

Impact of Technology on AdolescentsBody Image and Dysmorphia Studies

Cited by 241

The Effects of Anti-Immigrant Right-Wing Populist Ads on Implicit and Explicit Attitudes: A Moderated Mediation Model

Matthes, J., & Schmuck, D. (2017) · Communication Research

Social and Intergroup PsychologyPopulism, Right-Wing Movements

Cited by 191

Effects of Economic and Symbolic Threat Appeals in Right-Wing Populist Advertising on Anti-Immigrant Attitudes: The Impact of Textual and Visual Appeals

Schmuck, D., & Matthes, J. (2017) · Political Communication

Populism, Right-Wing MovementsMigration, Refugees, and Integration

Cited by 124

Longitudinal effects of excessive smartphone use on stress and loneliness: the moderating role of self-disclosure

Karsay, K., Schmuck, D., Matthes, J., & Stevic, A. (2019) · Cyberpsychology, Behavior, and Social Networking

Impact of Technology on AdolescentsMental Health via Writing

Cited by 110

How Anti-immigrant Right-wing Populist Advertisements Affect Young Voters: Symbolic Threats, Economic Threats and the Moderating Role of Education

Schmuck, D., & Matthes, J. (2015) · Journal of Ethnic and Migration Studies

Populism, Right-Wing MovementsMigration, Refugees, and Integration

Cited by 89

Youths as targets: factors of online hate speech victimization among adolescents and young adults

Obermaier, M., & Schmuck, D. (2022) · Journal of Computer-Mediated Communication

Hate Speech and Cyberbullying DetectionBullying, Victimization, and Aggression

Cited by 58