The DOI matches its Crossref record; 66 of the 66 references it cites were found in a registry or an index.
Greenwashing and environmental communication: Effects on stakeholders' perceptions
Open accessAbstract
Since the first Earth Day in the 1970s, corporate environmental performance has increased dramatically, and cases of greenwashing have increased sharply. The term greenwash refers to a variety of different misleading communications that aim to form overly positive beliefs among stakeholders about a company's environmental practices. The growing number of corporate social responsibility claims, whether founded or not, creates difficulties for stakeholders in distinguishing between truly positive business performance and companies that only appear to embrace a model of sustainable development. In this context, through the lens of legitimacy and signalling theory, we intend to understand and assess the different influences that various types of misleading communications about environmental issues have on stakeholders' perceptions of corporate environmental responsibility and greenwashing. Stakeholder responses to an environmental scandal will also be assessed. The hypotheses tested through a four‐for‐two design experiment reveal that different levels of greenwashing have a significantly different influence on stakeholders' perceptions of corporate environmental responsibility and stakeholders' reactions to environmental scandals.
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Cites
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“greenwashing is associated with an explicit strategy through which companies advertise, in an untruthful and distorted way, the environmental characteristics of a specific product or service (Delmas and Burbano, 2011; TerraChoice, 2009).”
BackgroundInfluential
Cited by
Greenwashing behavior and firm value – From the perspective of board characteristics
Chen, P., & Dagestani, A. A. (2023) · Corporate Social Responsibility and Environmental Management · doi:10.1002/csr.2488 · Cited by 269
Santos, C., Coelho, A., & Marques, A. (2024) · Management Review Quarterly · doi:10.1007/s11301-023-00337-5 · Cited by 235
Sneideriene, A., & Legenzova, R. (2025) · Research in International Business and Finance · doi:10.1016/j.ribaf.2024.102720 · Cited by 150
Cremasco, C., & Boni, L. (2024) · Journal of Sustainable Finance & Investment · doi:10.1080/20430795.2022.2124838 · Cited by 88
Boedijanto, F. J. O., & Delina, L. L. (2024) · Energy Research & Social Science · doi:10.1016/j.erss.2024.103638 · Cited by 33
Metadata
- Authors
- Torelli, R., Balluchi, F., & Lazzini, A.
- Venue
- Business Strategy and the Environment
- Publisher
- Wiley
- Published
- 2019-08-14
- Volume
- 29
- Issue
- 2
- Pages
- 407-421
- ISSN
- 0964-4733 (ISSN-L)
- 1099-0836
- OpenAlex
- W2968371337
- Cited by
- 577
- References
- 66
- FWCI
- 39.41
- Type
- journal article
- Language
- en
- Open access
- green
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