The DOI matches its Crossref record; 6 of the 6 references it cites were found in a registry or an index.
Influence of personality on ecological consumer behaviour
Abstract
We have recently seen the appearance of many studies which attempt to discover the behaviour patterns of ecological consumers. For that reason, it seems necessary to analyse the variables that shape this consumer profile. In this study, we have focused on psychographic variables and, in particular, on personality features. Following a survey with a random sample of 573 individuals, we designed a theoretical model which included the Big‐Five Factor Structure scale and the environmental attitude dimension referred to as “actual commitment” to measure personality and ecological behaviour, respectively. We carried out several principal factor analyses in order to validate these scales and afterwards, we performed a structural equation analysis and a logit analysis. Findings support our hypotheses since they reveal that personality is a multifaceted concept, which is positively related to ecological behaviour. Firms should focus on those people who are characterised by personality features such as extroversion, agreeableness and conscientiousness in order to persuade them to demand their products. Copyright © 2006 John Wiley & Sons, Ltd.
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Cites
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Targeting consumers who are willing to pay more for environmentally friendly products
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The use of lisrel in validating marketing constructs
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Construct Validity: A Review of Basic Issues and Marketing Practices
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Cross cultural evidence for the fundamental features of extraversion
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Green Consumption: Behavior and Norms
Peattie, K. (2010) · Annual Review of Environment and Resources · doi:10.1146/annurev-environ-032609-094328 · Cited by 964
Bansal, G., Zahedi, F. “., & Gefen, D. (2010) · Decision Support Systems · doi:10.1016/j.dss.2010.01.010 · Cited by 958
Employee green behaviour: A review and recommendations for future research
Tang, G., Ren, S., Wang, M., Li, Y., & Zhang, S. (2023) · International Journal of Management Reviews · doi:10.1111/ijmr.12328 · Cited by 138
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Metadata
- Authors
- Fraj, E., & Martinez, E.
- Venue
- Journal of Consumer Behaviour
- Publisher
- Wiley
- Published
- 2006-05
- Volume
- 5
- Issue
- 3
- Pages
- 167-181
- ISSN
- 1472-0817 (ISSN-L)
- 1479-1838
- OpenAlex
- W1997557230
- Cited by
- 172
- References
- 6
- FWCI
- 4.69
- Type
- journal article
- Language
- en
- Open access
- closed
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