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Cited by 279

The DOI matches its Crossref record; 7 of the 7 references it cites were found in a registry or an index.

The effects of corporate reputation perceptions of the general public on shareholder value

Raithel, Sascha, Schwaiger, Manfred·2015·Strategic Management Journal

Abstract

Superior corporate reputations can have strategic value for firms. Of the “multiple reputations” associated with each firm, we focus on the perceptions of the general public. The public represents the most widely defined stakeholder group but has attracted the least amount of research interest to date. Drawing on data for G erman firms, this study demonstrates that superior reputation perceptions issued by the general public increase shareholder value, as measured by future stock returns. This study provides a more nuanced understanding for this novel finding. Applying a conceptualization of reputation that balances both its affective and cognitive components, we find that reputation perceptions that are driven by nonfinancial aspects are more value relevant in the future than reputation perceptions that are driven by previous financial performance . Copyright © 2014 John Wiley & Sons, Ltd.

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Metadata

Authors
Raithel, S., & Schwaiger, M.
Venue
Strategic Management Journal
Publisher
Wiley
Published
2014-04-18
Volume
36
Issue
6
Pages
945-956
ISSN
  • 0143-2095 (ISSN-L)
  • 1097-0266
OpenAlex
W2056425707
Cited by
279
References
7
FWCI
41.23
Type
journal article
Language
en
Open access
closed

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

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