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Consumer's decision to shop online: The moderating role of positive informational social influence
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“Such applications are also significantly changing the relationship between consumers and e-retailers (Lee et al., 2011).”
From Individual level culture influence on online consumer iTrust aspects towards purchase intention across cultures: A S-O-R model (2015) · cites this paper as Lee et al., 2011
In the citing paper
“Social influence can build consumer trust in online shopping more effective in the collectivistic culture than in the individualistic culture (Lee et al., 2011).”
From Individual level culture influence on online consumer iTrust aspects towards purchase intention across cultures: A S-O-R model (2015) · cites this paper as Lee et al., 2011
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Metadata
- Authors
- Lee, M. K. O., Shi, N., Cheung, C. M. K., Lim, K. H., & Sia, C. L.
- Affiliations
- University of Science and Technology of China (CN)
- Hong Kong Baptist University (HK)
- City University of Hong Kong (HK)
- Corresponding author
- Lee, Matthew K.O.
- Venue
- Information & Management
- Publisher
- Elsevier BV
- Published
- 2011-08
- Volume
- 48
- Issue
- 6
- Pages
- 185-191
- ISSN
- 0378-7206 (ISSN-L)
- OpenAlex
- W2030029424
- Cited by
- 315
- References
- 23
- Citations by year
- 2026: 8 · 2025: 10 · 2024: 17 · 2023: 31 · 2022: 22 · 2021: 40 · 2020: 36 · 2019: 18 · 2018: 21 · 2017: 16 · 2016: 20 · 2015: 28 · 2014: 24 · 2013: 16 · 2012: 6
- FWCI
- 36.50
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Information & Management (publishedVersion)
- HKBU Institutional Repository (Hong Kong Baptist University) (submittedVersion)
- Funders
- City University of Hong Kong
- Hong Kong Baptist University
- University of Hong Kong
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Social Sciences › Business, Management and Accounting › Marketing › Digital Marketing and Social Media
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior and Marketing Influence
- Keywords
- online shopping, purchase decision, online forums, attitude toward online shopping, purchase intention, social influence theory
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