The DOI matches its Crossref record; 9 of the 9 references it cites were found in a registry or an index.
When does electronic word-of-mouth matter? A study of consumer product reviews
Overview
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Citations
Cites
Evolving to a New Dominant Logic for Marketing
Vargo, S. L., & Lusch, R. F. (2004) · Journal of Marketing · doi:10.1509/jmkg.68.1.1.24036 · Cited by 14,779
Higgins, E. T. (1997) · American Psychologist · doi:10.1037/0003-066x.52.12.1280 · Cited by 6,775
The Effect of Word of Mouth on Sales: Online Book Reviews
Chevalier, J. A., & Mayzlin, D. (2006) · Journal of Marketing Research · doi:10.1509/jmkr.43.3.345 · Cited by 6,003
Hennig-Thurau, T., Gwinner, K. P., Walsh, G., & Gremler, D. D. (2004) · Journal of Interactive Marketing · doi:10.1002/dir.10073 · Cited by 5,916 · cited 1×
“Prior studies examine what leads to eWOM (e.g., Hennig-Thurau et al., 2004; Ho and Dempsey, in press) and how eWOM affects the business bottom line, including product sales (e.g., Chevalier and Mayzlin, 2006; Liu, 2006), customer value and loyalty (Gruen et al., 2005), and the success of new…”
BackgroundComputer-Mediated Communication: Impersonal, Interpersonal, and Hyperpersonal Interaction
WALTHER, J. B. (1996) · Communication Research · doi:10.1177/009365096023001001 · Cited by 4,798
On the Self-Regulation of Behavior
Carver, C. S., & Scheier, M. F. (1998) · Cambridge University Press eBooks · doi:10.1017/cbo9781139174794 · Cited by 4,110
Using Online Conversations to Study Word-of-Mouth Communication
Godes, D., & Mayzlin, D. (2004) · Marketing Science · doi:10.1287/mksc.1040.0071 · Cited by 2,601
Negativity and extremity biases in impression formation: A review of explanations.
Skowronski, J. J., & Carlston, D. E. (1989) · Psychological Bulletin · doi:10.1037/0033-2909.105.1.131 · Cited by 1,550 · cited 1×
“Other studies, however, find rather the opposite (e.g., Gershoff et al., 2003; Skowronski and Carlston, 1987, 1989).”
ResultAre Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?
Mitchell, A. A., & Olson, J. C. (1981) · Journal of Marketing Research · doi:10.2307/3150973 · Cited by 1,472
Cited by
Erkan, I., & Evans, C. (2016) · Computers in Human Behavior · doi:10.1016/j.chb.2016.03.003 · Cited by 1,188
Babić Rosario, A., Sotgiu, F., De Valck, K., & Bijmolt, T. H. A. (2016) · Journal of Marketing Research · doi:10.1509/jmr.14.0380 · Cited by 1,073
What We Know and Don't Know about Online Word-of-Mouth: A Review and Synthesis of the Literature
King, R. A., Racherla, P., & Bush, V. D. (2014) · Journal of Interactive Marketing · doi:10.1016/j.intmar.2014.02.001 · Cited by 1,017
Racherla, P., & Friske, W. (2012) · Electronic Commerce Research and Applications · doi:10.1016/j.elerap.2012.06.003 · Cited by 522
Understanding the determinants of online review helpfulness: A meta-analytic investigation
Hong, H., Xu, D., Wang, G. A., & Fan, W. (2017) · Decision Support Systems · doi:10.1016/j.dss.2017.06.007 · Cited by 470
Metadata
- Authors
- Zhang, J. Q., Craciun, G., & Shin, D.
- Venue
- Journal of Business Research
- Publisher
- Elsevier BV
- Published
- 2010-12
- Volume
- 63
- Issue
- 12
- Pages
- 1336-1341
- ISSN
- 0148-2963 (ISSN-L)
- OpenAlex
- W2136907841
- Cited by
- 541
- References
- 9
- FWCI
- 64.69
- Type
- journal article
- Language
- en
- Open access
- closed
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
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How to cite
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- This page
- CoChat. (2026). Citation check: When does electronic word-of-mouth matter? A study of consumer product reviews. https://app.cochat.ai/papers/10.1016/j.jbusres.2009.12.011
- The paper
- Zhang, J. Q., Craciun, G., & Shin, D. (2010). When does electronic word-of-mouth matter? A study of consumer product reviews. Journal of Business Research. https://doi.org/10.1016/j.jbusres.2009.12.011
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.