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The influence of sustainability orientation on entrepreneurial intentions — Investigating the role of business experience

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Kuckertz, Andreas, Wagner, Marcus·2010·Journal of Business Venturing

Abstract

Do individuals who are concerned by issues of sustainability also exhibit stronger entrepreneurial intentions? Given that existing imperfections in the market create numerous opportunities for entrepreneurship connected with sustainable development, adding individual sustainability orientation to models of entrepreneurial intention could increase their explanatory power. Based on survey data collected from engineering and business students and alumni of three universities, we provide evidence that entering sustainability orientation into the equation is actually meaningful. However, our findings suggest that the positive impact of sustainability orientation vanishes with business experience. Consequently, we suggest measures to nourish an evidently existing potential for sustainable entrepreneurship.

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Metadata

Authors
Kuckertz, A., & Wagner, M.
Venue
Journal of Business Venturing
Publisher
Elsevier BV
Published
2010-09
Volume
25
Issue
5
Pages
524-539
ISSN
0883-9026 (ISSN-L)
OpenAlex
W2079954898
Cited by
944
References
13
FWCI
19.27
Type
journal article
Language
en
Open access
green
Licence
www.elsevier.com/tdm/userlicense/1.0/ (tdm)

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Kuckertz, A., & Wagner, M. (2010). The influence of sustainability orientation on entrepreneurial intentions — Investigating the role of business experience. Journal of Business Venturing. https://doi.org/10.1016/j.jbusvent.2009.09.001

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