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Cited by 192Innovation and Socioeconomic DevelopmentSustainable Supply Chain ManagementGlobal trade, sustainability, and social impact

The DOI matches its Crossref record; 62 of the 64 references it cites were found in a registry or an index.

Sourcing for the base of the pyramid: Constructing supply chains to address voids in subsistence markets

Open access
Parmigiani, Anne, Rivera‐Santos, Miguel·2015·Journal of Operations Management
DOI 10.1016/j.jom.2014.10.007
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Abstract

Abstract Substantial work has described downstream distribution systems for subsistence markets, but little is known about how upstream supply chains support these efforts. We suggest that a multinational corporation (MNC) entering these markets must resolve the institutional voids in product, labor, and capital markets, as well as address issues of regulatory ambiguities and the lack of contracting mechanisms that exist at the raw material, manufacturing, distribution, and marketing stages of the supply chain. We analyze the nature of these voids and their challenges, map them onto the value chain, discuss their interconnections, and suggest that they do not impact all firms equally. We provide examples from the food, beverage, and textile industries of how four firms have addressed institutional voids in constructing their supply chains. We conclude by providing implications, both across the value chain and regarding the trade‐offs of partnering with non‐profit agencies. Our analysis highlights the importance of going beyond the broad impact of the institutional environment to understanding its more nuanced and multi‐faceted effect on supply chains.

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Crossref · 10.1016/j.jom.2014.10.007

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2 of the 64 references couldn’t be matched to a known paper.

Research works printed but not linked: 19

  1. Ang R.P., 2007, The Phenomenon of Sachet Marketing: Lessons to be Learned from the Philippines
  2. 10.1257/089533007780095556 · DOI · Paper page
  3. Bowman M., 2011, Farming Better Futures
  4. Clay J., 2005, Exploring the Links between International Business and Poverty Reduction – The Coca‐Cola/SABMiller Value Chain Impacts in Zambia and El Salvador
  5. Dontoh E., 2013, SABMiller Sells Cassava Beer to Woo African Drinkers
  6. Jennings M., 2011, Economic Impact of Local Manufacturing of Bednets – A Survey
  7. Karamchandani A., 2011, Is the bottom of the pyramid really for you?, Harv. Bus. Rev., 89, 107
  8. Karnani A., 2011, Fighting Poverty Together – Rethinking Strategies for Business, Governments, and Civil Society to Reduce Poverty
  9. Mail & Guardian, 2011, SABMiller Targets Rural Drinkers with Cassava Beer
  10. Moyo D., 2010, Dead Aid: Why Aid Is Not Working and How There Is a Better Way for Africa
  11. Olyset Customer Service Department, 2012, Olyset Net – Technical Information
  12. Olyset Customer Service Department, 2013, Olyset Plus, The Next‐Generation Net with Added Protection
  13. Porter M.E., 1985, Competitive Advantage
  14. Prahalad C.K., 1990, The Core Competence of the Corporation, Harv. Bus. Rev., 68, 79
  15. Prahalad C.K., 1999, Strategies for the Bottom of the Pyramid: Creating sustainable Development. Working paper
  16. SABMiller, 2014, Impala – From Subsistence Farming to Cash Crop
  17. Houten G., 2011, SABMiller Launches Cassava‐based Beer – Interview of Gerry van den Houten
  18. Yunus M., 2007, Creating a World Without Poverty – Social Business and the Future of Capitalism
  19. Yunus M., 2010, Building Social Business

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Metadata

Authors
Parmigiani, A., & Rivera‐Santos, M.
Affiliations
  • University of Oregon (US)
  • Babson College (US)
ORCID
Venue
Journal of Operations Management
Publisher
Wiley
Published
2014-10-31
Volume
33-34
Issue
1
Pages
60-70
ISSN
  • 0272-6963 (ISSN-L)
  • 1873-1317
DOI
10.1016/j.jom.2014.10.007
OpenAlex
W2056040218
Cited by
192
References
64
Citations by year
2026: 7 · 2025: 17 · 2024: 15 · 2023: 18 · 2022: 18 · 2021: 26 · 2020: 19 · 2019: 26 · 2018: 20 · 2017: 13 · 2016: 6 · 2015: 7
FWCI
24.34
Type
journal article
Language
en
Open access
Licence
Locations
  • Journal of Operations Management (publishedVersion)
  • SSRN Electronic Journal (submittedVersion)
Topics
  • Social Sciences › Business, Management and Accounting › Business and International Management › Innovation and Socioeconomic Development
  • Social Sciences › Business, Management and Accounting › Strategy and Management › Sustainable Supply Chain Management
  • Social Sciences › Business, Management and Accounting › Strategy and Management › Global trade, sustainability, and social impact
Keywords
bottom of the pyramid, supply chain construction, institutional voids, subsistence markets, multinational corporations, value chain, raw material procurement, labor market, capital markets, regulatory ambiguity, contracting mechanisms, nonprofit partnerships, food industry, beverage industry, textile industry

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