E-satisfaction: A re-examination
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Satisfaction is one of the major factors that drives consumers' e-commerce continuance intention and an important milestone to build and maintain customers' long-term loyalty.
“It is a vital concept in marketing research [81] and it is not only one of the major factors that drives consumers' e-commerce continuance intention [82], but also an important milestone to build up and maintain customers' long-term loyalty [81].”
From Investigating the Impact of Critical Factors on Continuance Intention towards Cross-Border Shopping Websites (2019) · cites this paper as [81]
Satisfaction is a vital concept in marketing research.
“It is a vital concept in marketing research [81]”
From Investigating the Impact of Critical Factors on Continuance Intention towards Cross-Border Shopping Websites (2019) · cites this paper as [81]
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“It is a vital concept in marketing research [81] and it is not only one of the major factors that drives consumers’ e-commerce continuance intention [82], but also an important milestone to build up and maintain customers’ long-term loyalty [81].”
BackgroundCustomer behavior toward online insurance services in India
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- Authors
- EVANSCHITZKY, H., IYER, G., HESSE, J., & AHLERT, D.
- Affiliations
- University of Münster (DE)
- Florida Atlantic University (US)
- Corresponding author
- EVANSCHITZKY, H
- ORCID
- EVANSCHITZKY, H
- Venue
- Journal of Retailing
- Publisher
- Elsevier BV
- Published
- 2004
- Volume
- 80
- Issue
- 3
- Pages
- 239-247
- ISSN
- 0022-4359 (ISSN-L)
- OpenAlex
- W2141410691
- Cited by
- 343
- References
- 39
- Citations by year
- 2026: 2 · 2025: 3 · 2024: 13 · 2023: 5 · 2022: 14 · 2021: 18 · 2020: 18 · 2019: 22 · 2018: 14 · 2017: 22 · 2016: 20 · 2015: 33 · 2014: 25 · 2013: 20 · 2012: 15
- FWCI
- 17.32
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Retailing (publishedVersion)
- Aston Publications Explorer (Aston University) (submittedVersion)
- Research Explorer (The University of Manchester) (submittedVersion)
- Strathprints: The University of Strathclyde institutional repository (University of Strathclyde) (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Customer Service Quality and Loyalty
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Social Sciences › Sociology and Political Science › Digital Marketing and Social Media
- Keywords
- e-satisfaction, customer satisfaction, online retail, customer loyalty, construct validity, cross-national replication, German consumers
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