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The Fishbein Extended Model and Consumer Behavior
Abstract
The theoretical development and empirical research testing the Fishbein “extended” or “behavioral intentions” model are described and evaluated. Discussion of conceptual and methodological strengths and weaknesses leads to the proposal of a reconceptualized form of the model as a framework for future research.
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Citations
Cited by
User Acceptance of Computer Technology: A Comparison of Two Theoretical Models
Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1989) · Management Science · doi:10.1287/mnsc.35.8.982 · Cited by 25,709
Sheppard, B. H., Hartwick, J., & Warshaw, P. R. (1988) · Journal of Consumer Research · doi:10.1086/209170 · Cited by 3,867
Intention—Behavior Relations: A Conceptual and Empirical Review
Sheeran, P. (2002) · European Review of Social Psychology · doi:10.1080/14792772143000003 · Cited by 3,688
An Examination of Consumer Decision Making for a Common Repeat Purchase Product
Hoyer, W. D. (1984) · Journal of Consumer Research · doi:10.1086/209017 · Cited by 776
Beyond Attitude Structure: Toward the Informational Determinants of Attitude
Holbrook, M. B. (1978) · Journal of Marketing Research · doi:10.2307/3150624 · Cited by 435
Metadata
- Authors
- Ryan, M. J., & Bonfield, E. H.
- Venue
- Journal of Consumer Research
- Publisher
- Oxford University Press (OUP)
- Published
- 1975-09
- Volume
- 2
- Issue
- 2
- Pages
- 118
- ISSN
- 0093-5301 (ISSN-L)
- 1537-5277
- OpenAlex
- W1972594733
- Cited by
- 280
- References
- 0
- FWCI
- 38.36
- Type
- journal article
- Language
- en
- Open access
- closed
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How to cite
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- CoChat. (2026). Citation check: The Fishbein Extended Model and Consumer Behavior. https://app.cochat.ai/papers/10.1086/208623
- The paper
- Ryan, M. J., & Bonfield, E. H. (1975). The Fishbein Extended Model and Consumer Behavior. Journal of Consumer Research. https://doi.org/10.1086/208623
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
