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Cited by 335

The DOI matches its Crossref record; 2 of the 2 references it cites were found in a registry or an index.

Cognitive Processes Used by Survey Respondents to Answer Behavioral Frequency Questions

Blair, Edward, Burton, Scot·1987·Journal of Consumer Research
DOI 10.1086/209112
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Abstract

Behavioral frequency questions are a common and important part of consumer surveys. The conventional model of how people answer such questions and how response errors occur has presumed that respondents recall and enumerate specific behavioral episodes. Recent laboratory research, however, has shown that respondents use a variety of processes in answering such questions. Results of this study confirm this finding in a field setting and show that task conditions impact response formulation processes. These results indicate that new models are needed for complete understanding of response errors in frequency data for a variety of behaviors of interest to consumer researchers.

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Metadata

Authors
Blair, E., & Burton, S.
Venue
Journal of Consumer Research
Publisher
Oxford University Press (OUP)
Published
1987-09
Volume
14
Issue
2
Pages
280
ISSN
  • 0093-5301 (ISSN-L)
  • 1537-5277
DOI
10.1086/209112
OpenAlex
W2068698757
Cited by
335
References
2
FWCI
12.39
Type
journal article
Language
en
Open access
closed

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.