Cited by 140Impact of Technology on AdolescentsMedia and Digital CommunicationTechnology Adoption and User Behaviour

Gratifications, collective self-esteem, online emotional openness, and traitlike communication apprehension as predictors of Facebook uses

Zhang, Yin, Tang, Leo Shing-Tung, Leung, Louis·2011·Cyberpsychology Behavior and Social Networking

Abstract

This study explores whether and how gratifications and psychological traits impact people's Facebook use. First, a factor analysis of an online survey (N= 437) outlined a unique set of gratifications obtained from the use of Facebook. Six aspects of gratifications (i.e., social surveillance, entertainment, recognition, emotional support, network extension, and maintenance) were identified. Results from regression analyses showed that psychological traits (i.e., collective self-esteem, online emotional openness, and traitlike communication apprehension) were strong predictors of most Facebook gratifications. Additionally, gratifications and, to a lesser extent, psychological traits significantly predicted Facebook usage, both in perceived importance and different indicators in the level of Facebook use.

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Registry

Crossref · 10.1089/cyber.2010.0042

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Authors
Zhang, Y., Tang, L. S.-T., & Leung, L.
Affiliations
Chinese University of Hong Kong (HK)
Corresponding author
Zhang, Yin
Venue
Cyberpsychology Behavior and Social Networking
Published
2011-12
Volume
14
Issue
12
Pages
733-739
ISSN
  • 2152-2715 (ISSN-L)
  • 2152-2723
OpenAlex
W1981620287
Cited by
140
References
32
Citations by year
2025: 3 · 2024: 2 · 2023: 10 · 2022: 7 · 2021: 13 · 2020: 14 · 2019: 9 · 2018: 9 · 2017: 15 · 2016: 14 · 2015: 17 · 2014: 14 · 2013: 8 · 2012: 4
FWCI
28.83
Type
journal article
Language
en
Open access
closed
Locations
  • Cyberpsychology Behavior and Social Networking (publishedVersion)
  • PubMed (publishedVersion)
Topics
  • Social Sciences › Sociology and Political Science › Impact of Technology on Adolescents
  • Physical Sciences › Computer Science › Computer Networks and Communications › Media and Digital Communication
  • Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
Keywords
Facebook use, gratification, collective self-esteem, psychological characteristics, social surveillance, entertainment, recognition, emotional support, network expansion
MeSH terms
Adult, Communication, Emotions, Female, Humans, Interpersonal Relations, Male, Surveys and Questionnaires, Self Concept, Self Disclosure, Social Perception, Internet, Social Networking

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