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Cited by 1,156

The DOI matches its Crossref record; 4 of the 4 references it cites were found in a registry or an index.

On the relationship between store image, store satisfaction and store loyalty

Bloemer, Josée, de Ruyter, Ko·1998·European Journal of Marketing

Abstract

In this article the relationship between store image, store satisfaction and store loyalty is examined. A distinction is made between true store loyalty and spurious store loyalty and manifest and latent satisfaction with the store. We hypothesise that the positive relationship between manifest store satisfaction and store loyalty is stronger than the positive relationship between latent store satisfaction and store loyalty. Furthermore, we hypothesise a direct as well as an indirect effect through satisfaction of store image on store loyalty. Second, the relationship between store image and store loyalty is mediated by store satisfaction. We do not find evidence for a direct effect of store image on store loyalty.

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Crossref · 10.1108/03090569810216118

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Metadata

Authors
Bloemer, J., & de Ruyter, K.
Venue
European Journal of Marketing
Publisher
Emerald
Published
1998-06-01
Volume
32
Issue
5/6
Pages
499-513
ISSN
0309-0566 (ISSN-L)
OpenAlex
W2063821546
Cited by
1,156
References
4
FWCI
11.82
Type
journal article
Language
en
Open access
closed

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.