The DOI matches its Crossref record; 25 of the 25 references it cites were found in a registry or an index.
Your Privacy Is Sealed: Effects of Web Privacy Seals on Trust and Personal Disclosures
Abstract
Online privacy is an issue of increasing national importance, and voluntary privacy seals provided by third‐party organizations such as TRUSTe and BBBOnline have been proposed as a means of assuring consumer privacy. Few studies have examined privacy seal effects. This study presents results of an online experiment that evaluated consumer response to privacy seals in a naturalistic exposure setting. Findings suggest that privacy seals enhance trust in the Web site and expectations that the site would inform the user of its information practices. While concern for privacy‐threatening information practices had no influence, privacy self‐efficacy, confidence in ability to protect one's privacy, moderated seal effects. Implications for the continued role of privacy seals are discussed.
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Cites
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Self-citationPrivacy Concerns and Consumer Willingness to Provide Personal Information
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Cited by
Information Privacy Research: an Interdisciplinary Review1
Smith, H. J., Dinev, T., & Xu, H. (2011) · MIS Quarterly · doi:10.2307/41409970 · Cited by 2,013
The Effect of Online Privacy Information on Purchasing Behavior: An Experimental Study
Tsai, J. Y., Egelman, S., Cranor, L., & Acquisti, A. (2011) · Information Systems Research · doi:10.1287/isre.1090.0260 · Cited by 855
Bonsón Ponte, E., Carvajal-Trujillo, E., & Escobar-Rodríguez, T. (2015) · Tourism Management · doi:10.1016/j.tourman.2014.10.009 · Cited by 718
YOUN, S. (2009) · Journal of Consumer Affairs · doi:10.1111/j.1745-6606.2009.01146.x · Cited by 449
Gibbs, J. L., Ellison, N. B., & Lai, C.-H. (2011) · Communication Research · doi:10.1177/0093650210377091 · Cited by 390
Metadata
- Authors
- RIFON, N. J., LaROSE, R., & CHOI, S. M.
- Venue
- Journal of Consumer Affairs
- Publisher
- Wiley
- Published
- 2005-09
- Volume
- 39
- Issue
- 2
- Pages
- 339-362
- ISSN
- 0022-0078 (ISSN-L)
- 1745-6606
- OpenAlex
- W2073396684
- Cited by
- 254
- References
- 25
- FWCI
- 16.95
- Type
- journal article
- Language
- en
- Open access
- closed
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- RIFON, N. J., LaROSE, R., & CHOI, S. M. (2005). Your Privacy Is Sealed: Effects of Web Privacy Seals on Trust and Personal Disclosures. Journal of Consumer Affairs. https://doi.org/10.1111/j.1745-6606.2005.00018.x
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.