Cited by 222Academic Publishing and Open AccessJournalism and Media StudiesPharmaceutical industry and healthcare

What is newsworthy? Longitudinal study of the reporting of medical research in two British newspapers

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Bartlett, Christopher, Sterne, Jonathan, Egger, Matthias·2002·BMJ

Abstract

Objective: To assess the characteristics of medical research that is press released by general medical journals and reported in newspapers. Design: Longitudinal study. Data sources: All original research articles published in Lancet and BMJ during 1999 and 2000. Main outcome measures: Inclusion of articles in Lancet or BMJ press releases, and reporting of articles in Times or Sun newspapers. Results: Of 1193 original research articles, 517 (43%) were highlighted in a press release and 81 (7%) were reported in one or both newspapers. All articles covered in newspapers had been press released. The probability of inclusion in press releases was similar for observational studies and randomised controlled trials, but trials were less likely to be covered in the newspapers (odds ratio 0.15 (95% confidence interval 0.06 to 0.37)). Good news and bad news were equally likely to be press released, but bad news was more likely to be reported in newspapers (1.74 (1.07 to 2.83)). Studies of women's health, reproduction, and cancer were more likely to be press released and covered in newspapers. Studies from industrialised countries other than Britain were less likely to be reported in newspapers (0.51 (0.31 to 0.82)), and no studies from developing countries were covered. Conclusions: Characteristics of articles were more strongly associated with selection for reporting in newspapers than with selection for inclusion in press releases, although each stage influenced the reporting process. Newspapers underreported randomised trials, emphasised bad news from observational studies, and ignored research from developing countries. What is already known on this topic: Newspapers are an important source of information about the results of medical research There are two stages on the path to newspaper coverage—selection by medical journal editors of articles to be press released and the selection of newsworthy articles by journalists What this study adds: Examination of press releasing by the Lancet and BMJ and reporting by the Times and Sun showed that selection processes acted at both stages The net effect meant that newspapers emphasised results from observational studies, in particular studies of women's health, reproduction, and cancer Good news and bad news were equally likely to be press released, but bad news was more likely to be reported in newspaper articles

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  • If STROBE is adopted, it might help temper the over-enthusiastic reporting of new findings in the scientific community and popular media.

    “which might help temper the over-enthusiastic reporting of new findings in the scientific community and popular media [29]”

    From The Strengthening the Reporting of Observational Studies in Epidemiology (STROBE) Statement: Guidelines for Reporting Observational Studies (2007) · cites this paper as [29]

    The Discussion (page not available) finds that newspapers favored observational studies and bad news while underreporting randomized trials, supporting concern about selective popular-media coverage. The paper does not address STROBE, whether adopting it would temper reporting, or over-enthusiastic reporting within the scientific community. (LLM, conf=0.82)

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Research works printed but not linked: 2

  1. Blair PS, Fleming PJ, Smith IJ, Platt MW, Young J, Nadin P, et al. Babies sleeping with parents: case-control study of factors influencing the risk of the sudden infant death syndrome. CESDI SUDI research group. BMJ 1999;319:1457-61.
  2. Roberson NL. Clinical trial participation. Viewpoints from racial/ethnic groups. Cancer 1994;74:2687-91.

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Authors
Bartlett, C., Sterne, J., & Egger, M.
Affiliations
University of Bristol (GB)
Corresponding author
Egger, Matthias
Venue
BMJ
Publisher
BMJ
Published
2002-07-13
Volume
325
Issue
7355
Pages
81-84
ISSN
  • 0007-1447 (ISSN-L)
  • 0959-8138
  • 1468-5833
OpenAlex
W2109898933
Cited by
222
References
20
Citations by year
2026: 2 · 2025: 2 · 2024: 1 · 2023: 2 · 2022: 6 · 2021: 5 · 2020: 10 · 2019: 8 · 2018: 8 · 2017: 12 · 2016: 8 · 2015: 6 · 2014: 12 · 2013: 4 · 2012: 17
FWCI
35.22
Type
journal article
Language
en
Open access
Locations
  • BMJ (publishedVersion)
  • Europe PMC (PubMed Central) (publishedVersion)
  • PubMed Central (publishedVersion)
  • PubMed (publishedVersion)
  • DigitalGeorgetown (Georgetown University Library) (submittedVersion)
Funders
  • University of Bristol
  • Medical Research Council
Topics
  • Social Sciences › Decision Sciences › Information Systems and Management › Academic Publishing and Open Access
  • Social Sciences › Communication › Journalism and Media Studies
  • Life Sciences › Pharmacology, Toxicology and Pharmaceutics › Pharmacology › Pharmaceutical industry and healthcare
Keywords
media coverage of medical research, press releases, newspaper reporting, news selection, randomized controlled trials, observational studies, women's health, cancer research, developing countries, Lancet, The Times, The Sun newspaper
MeSH terms
United Kingdom, Longitudinal Studies, Newspapers as Topic, Periodicals as Topic, Research, Bibliometrics

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